--- title: Serena William: Kate Middleton on Snapchat at Wimbledon description: Kate Middleton made her royal Snapchat debut on Serena Williams' snapchat during Wimbledon. canonical: https://time.com/4396653/serena-williams-kate-middleton-snapchat-wimbledon/ author: Cady Lang article:opinion: false article:content_tier: free article:published_time: 2016-07-07T16:18:34.000Z article:modified_time: 2026-04-13T09:06:12.925Z og:title: Kate Middleton Just Made an Appearance on Serena Williams’ Snapchat og:description: No filter needed for HRH og:url: https://time.com/4396653/serena-williams-kate-middleton-snapchat-wimbledon/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: Kate Middleton Just Made an Appearance on Serena Williams’ Snapchat twitter:description: No filter needed for HRH twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # Kate Middleton Just Made an Appearance on Serena Williams’ Snapchat > Sponsored content. 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Every edition is assembled by TIME editors rather than generated automatically.  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Jul 7, 2016 4:18 PM UTC  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Jul 7, 2016 4:18 PM UTC It’s a new, tech-friendly era for the British royal family; first, Queen Elizabeth II[ took to Twitter](http://time.com/4377294/queen-elizabeth-twitter-thank-you/) to personally send a very gracious tweet to her subjects and now [Kate Middleton](http://time.com/4395452/kate-middleton-floating-levitating-photo/) is in on [every cool teen’s favorite social platform, Snapchat](http://time.com/4359877/snapchat-guide-what-is-how-use/). The Duchess of Cambridge made her Snapchat debut via [tennis champ Serena Williams](http://time.com/4147183/serena-williams-sports-illustrated-sportsperson-year/)‘ account, after Williams won her semi-final at Wimbledon. Williams joked that she was “in the in-crowd now…I’m with royalty,” before turning the Snapchat video on Kate and fellow royal Wimbledon observer, Sophie, Countess of Wessex, both of whom cheesed for the camera. 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