--- title: Jonah Hill Stars in Terrible on Purpose Reebok Ad: Video description: Jonah Hill reluctantly stars in a ridiculously awkward sneaker commercial. canonical: https://time.com/4394904/jonah-hill-terrible-reebok-ad/ author: Ashley Hoffman article:opinion: false article:content_tier: free article:published_time: 2016-07-06T17:39:54.000Z article:modified_time: 2026-04-13T07:34:06.837Z og:title: Watch Jonah Hill in This Terrible on Purpose Reebok Ad og:description: "That looks chill, you should buy that." og:url: https://time.com/4394904/jonah-hill-terrible-reebok-ad/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: Watch Jonah Hill in This Terrible on Purpose Reebok Ad twitter:description: "That looks chill, you should buy that." twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # Watch Jonah Hill in This Purposely Terrible Reebok Commercial by [Ashley Hoffman](https://time.com/author/ashley-hoffman/) ## Ashley Hoffman Jul 6, 2016 5:39 PM UTC by [Ashley Hoffman](https://time.com/author/ashley-hoffman/) ## Ashley Hoffman Jul 6, 2016 5:39 PM UTC [Jonah Hill](http://time.com/2838413/jonah-hill-homophobic-apology-2/?iid=sr-link1) has found great work endorsing cool sneakers in the most reluctant way possible in a new commercial. It’s only his first time talking about how great the new Reebok x Palace sneakers are, and [Hill’s](http://time.com/3617571/jonah-hill-todd-phillips-arms-and-the-dudes/?iid=sr-link2) doing a bang-up job. The commercial follows a projected version of Hill pretending to know what skateboarding is. He awkwardly says, “that looks chill, you should buy that,” fanboying over sneakers with all the enthusiasm of a student who has to give a presentation about molds. He can’t pronounce Reebok, but it’s fine. In _The Wolf of Wall Street_, he made an excellent case for Steve Madden, so this is yet another important cinematic contribution to a footwear brand. The sneaker pack releases July 9\. Watch below. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4394904/jonah-hill-terrible-reebok-ad/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4394904/jonah-hill-terrible-reebok-ad/"},"headline":"Watch Jonah Hill in This Purposely Terrible Reebok Commercial","datePublished":"2016-07-06T17:39:54.000Z","dateModified":"2026-04-13T07:34:06.837Z","description":"\"That looks chill. You should buy that.\"","url":"https://time.com/4394904/jonah-hill-terrible-reebok-ad/","keywords":["Newsfeed","Entertainment","Television","Internet","celebrities","fashion","Jonah Hill"],"thumbnailUrl":"","author":[{"@type":"Person","name":"Ashley Hoffman","jobTitle":null,"url":"https://time.com/author/ashley-hoffman/"}],"articleSection":"","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4394904/jonah-hill-terrible-reebok-ad/","name":"Watch Jonah Hill in This Purposely Terrible Reebok Commercial"}}]}] ```