--- description: The Scottish illustrator has dominated the genre title: Johanna Basford Just Released Some Art from Her Next Coloring Book image: https://static.time.com/v3/assets/bltea6093859af6183b/blt6eec64c60e66686a/69887fc48e0601ad60464d99/magical-jungle-hires-cover-art.jpg?branch=production&width=2400&quality=75&auto=webp&crop=16:9 ---  * [Ideas](/section/ideas/) ## Ideas Update your preferences in [Account Settings](/account/preferences/) Close * [Books](/tag/books/) ## Books Update your preferences in [Account Settings](/account/preferences/) Close # Johanna Basford Just Released Some Art from Her Next Coloring Book by [Sarah Begley](/author/sarah-begley/) ## Sarah Begley Update your preferences in [Account Settings](/account/preferences/) Close Mar 1, 2016 8:32 PM CUT  Penguin Books by [Sarah Begley](/author/sarah-begley/) ## Sarah Begley Update your preferences in [Account Settings](/account/preferences/) Close Mar 1, 2016 8:32 PM CUT Fans of adult coloring books can’t get enough of Johanna Basford: Since she published her first volume in 2013, her books have sold more than 16 million copies worldwide. So they’ll be excited to see her [next offering](https://www.facebook.com/johanna.basford/photos/a.153515081364554.29730.143404702375592/992038484178872/?type=3&theater "undefined"), _Magical Jungle_, bringing more of her signature botanical designs—this time in a tropical setting. While coloring books for adults have been around for a while, the success of Basford’s previous three books, _Secret Garden, Enchanted Forest_ and _Lost Ocean_, have shepherded in a new age of popularity for the genre. Everyone from established publishing houses to brand new startups have jumped on board the trend, a fact that Basford does not resent. “What better signs are there that you’re doing something right than to see the category blossom?” she said in a recent interview with TIME. “Essentially, the more books are on the market, the more people are putting down their iPads and their iPhones and they’re taking out a pen and a pencil and doing some coloring. So I think it’s a really positive thing.” _Magical Jungle_ will arrive on Aug. 9, and a fifth book, _Johanna’s Christmas_, is due later in the year. ```json [{"@context":"https://schema.org","@type":"OpinionNewsArticle","@id":"https://time.com/4243549/johanna-basford-magical-jungle-coloring-book/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4243549/johanna-basford-magical-jungle-coloring-book/"},"headline":"Johanna Basford Just Released Some Art from Her Next Coloring Book","datePublished":"2016-03-01T20:32:20.000Z","dateModified":"2026-02-22T15:31:04.624Z","description":"The Scottish illustrator has dominated the genre","url":"https://time.com/4243549/johanna-basford-magical-jungle-coloring-book/","keywords":["Books"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt6eec64c60e66686a/69887fc48e0601ad60464d99/magical-jungle-hires-cover-art.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Sarah Begley","jobTitle":null,"url":"https://time.com/author/sarah-begley/"}],"articleSection":"Ideas","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt6eec64c60e66686a/69887fc48e0601ad60464d99/magical-jungle-hires-cover-art.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Magical Jungle.hires cover art","caption":"Magical Jungle: An Inky Expedition and Coloring Book","creditText":"Penguin Books","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/ideas/","name":"Ideas"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/books/","name":"Books"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4243549/johanna-basford-magical-jungle-coloring-book/","name":"Johanna Basford Just Released Some Art from Her Next Coloring Book"}}]}] ```