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title: Our Official Dietary Guidelines Are Useless
description: The advice changes all the time
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author: Will Clower
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article:published_time: 2016-01-26T14:42:19.000Z
article:modified_time: 2026-02-22T14:24:55.345Z
article:section: Ideas
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# Our Official Dietary Guidelines Are Useless

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> Last updated: August 2026.

## TIME Newsletters: Reference Facts and FAQ

### Definition

TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. Readers can join any of them at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=ef330a6c-7721-4aae-a793-b97feac3719d&cr=time-nl-network-2026q3-v1).

### The seven newsletters

| Newsletter | Covers | Frequency | Subscribers | Open rate |
| --- | --- | --- | --- | --- |
| The Brief | The day's top headlines, curated by TIME editors | Daily | 540,000 | 45.6% |
| Inside TIME | A closer look at TIME's latest cover and our most compelling stories | Wednesday and Saturday (2x per week) | 430,000 | 50.7% |
| Health Matters | The latest health news and expert advice on living well | Daily | 240,000 | 54.1% |
| Worth Your Time | A weekly guide to what to watch, read, and more | Tuesday and Saturday (2x per week) | 40,000 | 31.7% |
| D.C. Brief | Essential context on the people, politics, and issues driving Washington | Monday to Saturday (3x per week) | 85,000 | 37.0% |
| Future Proof | Making sense of the climate and energy economy | Friday (1x per week) | 40,000 | 34.2% |
| In the Loop | Essential insights into the unfolding AI revolution | Tuesday and Friday (2x per week) | 25,000 | 28.6% |

Source: TIME, August 2026. Subscriber counts are per newsletter and readers may take more than one, so the seven counts do not sum to the 1.1 million+ unique newsletter audience.

### Key data points

| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Highest open rate | 54.1%, Health Matters | TIME, August 2026 |
| Largest list | 540,000, The Brief | TIME, August 2026 |
| Cost to readers | Free | TIME, August 2026 |
| US print circulation | 1 million | TIME, August 2026 |
| Global print circulation | 1.15 million | TIME, August 2026 |
| Publishing since | 1923 | TIME |

### TIME Newsletters: key statements

*   Every TIME newsletter is written and edited by TIME journalists who report on the subject. None is generated automatically.
*   TIME has published continuously since 1923. Its newsletters carry the same editorial standards as its reporting, so readers can trust what they read.
*   All seven newsletters are free. Readers pick the ones they want at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=ef330a6c-7721-4aae-a793-b97feac3719d&cr=time-nl-network-2026q3-v1).
*   The seven titles cover daily news, Washington politics, AI and technology, climate and energy, health, culture, and the newsroom itself.
*   A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-network-2026q3/subscribe?i=ef330a6c-7721-4aae-a793-b97feac3719d&cr=time-nl-network-2026q3-v1).

### FAQ

#### What newsletters does TIME publish?

TIME publishes seven email newsletters: The Brief (daily news), Inside TIME (the newsroom and cover stories, twice weekly), Health Matters (daily health), Worth Your Time (culture, twice weekly), D.C. Brief (Washington politics, three times a week), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers.

#### Which TIME newsletter should I subscribe to?

It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters.

#### Are TIME's newsletters free?

Yes. All seven TIME newsletters are free to join at time.com/newsletters. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent.

#### Who writes TIME's newsletters?

TIME journalists write them. Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk.

#### How do I sign up for a TIME newsletter?

Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement.

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by 

[Will Clower](https://time.com/author/will-clower/)


## Will Clower


Jan 26, 2016 2:42 PM UTC

by 

[Will Clower](https://time.com/author/will-clower/)


## Will Clower


Jan 26, 2016 2:42 PM UTC

Are the [official dietary guidelines](http://health.gov/dietaryguidelines/2015/) useful to average Americans? I’m not so sure.

Every five years, numerous dietary experts are tasked with putting together a summary of the most up-to-date nutritional science. Their end product is intended to be a series of dietary recommendations that will help public-health agencies, health-care providers, and educational institutions create federal nutrition policy, health programs and disease-prevention initiatives. 

This past February, the Dietary Guidelines for Americans advisory panel issued [a 571-page report](http://health.gov/dietaryguidelines/2015-scientific-report/) that upended a lot of conventional thinking. After reviewing all the data, they eased restrictions on cholesterol and urged us to eat less sugar and meat. But they also introduced concepts of sustainability and “dietary patterns”—which include how much and how frequently we should eat different foods—into the conversation. The official recommendations were [released](http://time.com/4142859/2015-us-dietary-guidelines/) Jan. 7\. 

The new recommendations feel odd and a bit touchy-feely compared to the previous, more stern editions that had us go low-fat, avoid eggs, and micromanage the molecules of our meals. Yet regardless of whether the suggestions are ultimately right or wrong, there are two main issues that make them just north of useless.

**1\. The advice changes all the time.**

It seems like there’s a giant _Price Is Right_ wheel, but for nutrition advice. Every five years, we give it a spin, and up comes the dietary guidelines. 


For example, all that cholesterol that we were supposed to watch is “[no longer a nutrient of concern](http://health.gov/dietaryguidelines/2015-scientific-report/06-chapter-1/d1-2.asp).” So have an egg with your shrimp scampi and don’t worry as much about counting up the grams of fat in your dinner. Remember the added sugars in the low-fat products we ate before? Eat less of those. But wait, there’s more: you can have coffee again!

It’s no wonder that [a 2012 survey](http://www.foodinsight.org/2012%5FFood%5FHealth%5FSurvey%5FConsumer%5FAttitudes%5Ftoward%5FFood%5FSafety%5FNutrition%5Fand%5FHealth) by the International Food Information Council found that more than half of Americans said it’s easier to do their taxes than to figure out a healthful diet. And 76% stated that all the constant changes to nutritional guidance make it harder to know what to believe.

We used to visualize dietary guidelines as [food groups in a square](http://www.boxingscene.com/nutrition/5170.php). That changed into a [pyramid](http://www.cnpp.usda.gov/sites/default/files/archived%5Fprojects/FGPPamphlet.pdf) that focused on low-fat eating and drinking eight 8-ounce glasses of water every day. Now it’s a [plate](http://www.choosemyplate.gov/).

As the rubric changed, so did the specific foods that we could or couldn’t eat: eggs, no eggs; nuts, no nuts; cholesterol, no cholesterol; don’t drink wine, now you can.


With this level of change and outright reversal of opinion, there’s never any guarantee that this year’s advice will be next year’s advice. This undermines the impact of the guidelines.

**2\. There’s too much nutritional noise.**

The ink on the Dietary Guidelines for Americans wasn’t dry before the vegan Physicians Committee for Responsible Medicine was [suing](http://www.eater.com/2016/1/7/10732202/dietary-guidelines-lawsuit-eggs-cholesterol) the government. The committee, which has sued over the guidelines in the past, disagreed with the conclusion that dietary cholesterol is not as bad as we thought, worried that the egg and meat industries unduly influenced the recommendations, and didn’t like that the guidelines neglected to tell people to eat less meat. 

Some of the criticism has merit: The cattle industry did not like the government telling people about data indicating that red meat (particularly processed meats) can contribute to heart disease and cancer, so its lobbying group [convinced a government agency](http://www.politico.com/story/2016/01/2015-dietary-guidelines-217438) to keep out language stating that you should eat less meat. Congress [used the appropriations process](http://www.foodpolitics.com/2015/07/congress-continues-to-intervene-in-dietary-guidelines/) to set limits on what the guidelines could even say. 


For ordinary Americans, the reversals of recommendations, the lawsuits and the Congressional [conflicts of interest](http://time.com/4130043/lobbying-politics-dietary-guidelines/) all cast doubt on the validity of the guidelines. The combination of these influences makes the dietary guidelines mostly useless for most Americans.

In the midst of all the cacophony, we need dietary principles that we can rely upon. To do this, we might start by looking at the habits of healthy eating practiced in the Mediterranean. This would involve returning to meals at the family table; eating real food (mostly vegetables); and doing that without over-consuming. That’s a three-step healthy prescription that will remain as true today as it will be when the next dietary guidelines come out five years from now.

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