By Karen Mizoguchi / People
December 28, 2015

An Indiana man was identified as the victim of an accidental fall off Sunset Cliff in San Diego on Christmas Day.

Joshua M Burwell, 33, fell 60 ft. to his death while distracted by his electronic device, according to NBC San Diego. It has yet to be identified if the device the father of one was holding was a cell phone or a camera.

“We found out today that Joshua was killed in a fall while taking pictures from the top of a cliff overlooking the ocean in San Diego. We are heartbroken,” Burwell’s mother Sharyle wrote on Facebook. “Hug your kids and always tell them you love them. Glad my last words to Josh were ‘love you!'”

San Diego lifeguard Bill Bender told reporters, “Witnesses stated seeing someone distracted by an electronic device and he just fell over the edge,” also adding, “[He] wasn’t watching where he was walking, he was looking down at the device in his hands.”

Three Good Samaritans attempted to help Burwell by administering CPR, according to NBC San Diego. Thor Wilink, 13, was one of the people who rushed down to the rocks to help when he heard someone yelling, “Help, please God, save me.”

Bender also made a poignant note, warning others to be aware of their surroundings: “Just like driving and using a cell phone, you don’t want to be walking and using a cell phone or be distracted or anything.”

This article originally appeared on People.com.

Contact us at editors@time.com.

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