--- description: Amazon said Wednesday that its Fire HD 10, Fire HD 8 and Fire tablets are getting a new feature called "Blue Shade." title: Amazon's Tablets Are Getting a Killer New Feature image: https://static.time.com/v3/assets/bltea6093859af6183b/blt019eea7b463fb49a/698873690a4a22519e9c7488/gettyimages-495512216.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Business](/section/business/) ## Business Update your preferences in [Account Settings](/account/preferences/) Close * [Tech](/tag/time-section-tech/) ## Tech Update your preferences in [Account Settings](/account/preferences/) Close # Amazon's Tablets Are Getting a Killer New Feature  by [Alex Fitzpatrick](/author/alex-fitzpatrick/)  ## Alex Fitzpatrick Update your preferences in [Account Settings](/account/preferences/) Close Dec 2, 2015 2:50 PM CUT  A customer uses a Kindle Fire tablet computer at the Amazon Books store in Seattle, Washington, U.S., on Tuesday, Nov. 3, 2015. A customer uses a Kindle Fire tablet computer at the Amazon Books store in Seattle, Washington, U.S., on Tuesday, Nov. 3, 2015.Bloomberg—Bloomberg via Getty Images  by [Alex Fitzpatrick](/author/alex-fitzpatrick/)  ## Alex Fitzpatrick Update your preferences in [Account Settings](/account/preferences/) Close Dec 2, 2015 2:50 PM CUT Do you often find yourself curled up in bed at night, reading a good book on your Amazon tablet? Then you’ll love the company’s latest announcement. Amazon’s Fire HD 10, Fire HD 8 and Fire tablets are getting a new feature called “Blue Shade,” which the company says will provide a “more comfortable nighttime reading experience.” Blue Shade reduces the amount of blue light emitted by the Amazon tablets, exposure to which can make it harder to fall asleep at night. Here’s more from Amazon: --- > “” --- The new feature, as well as two new parent-and-children-oriented updates, are rolling out to Fire tablets starting today and continuing over the next few weeks. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4132444/amazon-fire-tablet-blue-shade/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4132444/amazon-fire-tablet-blue-shade/"},"headline":"Amazon's Tablets Are Getting a Killer New Feature","datePublished":"2015-12-02T14:50:13.000Z","dateModified":"2026-04-13T08:07:02.661Z","description":"It sounds great if you like to read right before bed","url":"https://time.com/4132444/amazon-fire-tablet-blue-shade/","keywords":["Tech","Amazon","Gadgets"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt019eea7b463fb49a/698873690a4a22519e9c7488/gettyimages-495512216.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Alex Fitzpatrick","jobTitle":null,"url":"https://time.com/author/alex-fitzpatrick/"}],"articleSection":"Business","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt019eea7b463fb49a/698873690a4a22519e9c7488/gettyimages-495512216.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Inside The First Amazon.com Inc. Brick And Mortar Bookstore","caption":"Inside The First Amazon.com Inc. Brick And Mortar Bookstore","creditText":"Bloomberg—Bloomberg via Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/business/","name":"Business"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/time-section-tech/","name":"Tech"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4132444/amazon-fire-tablet-blue-shade/","name":"Amazon's Tablets Are Getting a Killer New Feature"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"Tech Time: Who Invented the Tablet?","description":"Did Apple invent the tablet with the iPad, or does its origins have an earlier start?","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/7lywpiNx/poster.jpg?width=720","uploadDate":"2015-10-01T13:49:20.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/7lywpiNx.m3u8","embedUrl":"https://time.com/4132444/amazon-fire-tablet-blue-shade/","duration":"PT2M5S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/4132444/amazon-fire-tablet-blue-shade/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```