--- description: The latest from Hershey is great news for vanilla enthusiasts everywhere. title: Hershey Makes a Big Change to Chocolate Recipe image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4cd2626723ff2110/698870fb0a4a2293e39c706b/hershey-kisses-chocolate-recipe.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Business](/section/business/) ## Business Update your preferences in [Account Settings](/account/preferences/) Close # Hershey Makes a Big Change to Chocolate Recipe  by [Julia Zorthian](/author/julia-zorthian/)  ## Julia Zorthian Update your preferences in [Account Settings](/account/preferences/) Close Nov 13, 2015 9:06 PM CUT  Hershey Co.'s chocolate kisses are displayed for a photograph in New York, U.S., on Thursday, Jan. 14, 2010. Hershey Co.'s chocolate kisses are displayed for a photograph in New York, U.S., on Thursday, Jan. 14, 2010.Bloomberg via Getty Images  by [Julia Zorthian](/author/julia-zorthian/)  ## Julia Zorthian Update your preferences in [Account Settings](/account/preferences/) Close Nov 13, 2015 9:06 PM CUT Hershey has great news for vanilla enthusiasts everywhere: the chocolate maker has begun [swapping out](http://bigstory.ap.org/article/74156b4c6a844055bf969274423927d6/hershey-kisses-artificial-flavors-goodbye-some-chocolates "undefined") the artificial ingredient “vanillin” for the real deal in its kisses and chocolate bars. The Hershey chocolate maker in Pennsylvania implemented the change a few weeks ago, so that bags of the more natural chocolates are now hitting shelves, the AP reports. The move is the first in a series of changes to [remove all artificial ingredients](http://fortune.com/2015/11/12/hershey-kisses-christmas/ "undefined") from the chocolates. Hershey [announced](http://www.thehersheycompany.com/newsroom/news-release.aspx?id=2017846 "undefined") the commitment in February, saying it would transition to “simple” and “easy-to-understand” ingredients. This first change is likely undetectable, but people can nonetheless embrace the upgrade as cause for chocolate celebration and consumption. \[[_AP_](http://bigstory.ap.org/article/74156b4c6a844055bf969274423927d6/hershey-kisses-artificial-flavors-goodbye-some-chocolates "undefined")\] ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4112083/hershey-chocolate-kiss-vanillin-ingredient/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4112083/hershey-chocolate-kiss-vanillin-ingredient/"},"headline":"Hershey Makes a Big Change to Chocolate Recipe","datePublished":"2015-11-13T21:06:25.000Z","dateModified":"2026-02-22T12:36:15.486Z","description":"Will swap an artificial ingredient for the real deal","url":"https://time.com/4112083/hershey-chocolate-kiss-vanillin-ingredient/","keywords":["Companies"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4cd2626723ff2110/698870fb0a4a2293e39c706b/hershey-kisses-chocolate-recipe.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Julia Zorthian","jobTitle":null,"url":"https://time.com/author/julia-zorthian/"}],"articleSection":"Business","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4cd2626723ff2110/698870fb0a4a2293e39c706b/hershey-kisses-chocolate-recipe.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Hershey Kisses","caption":"Hershey Kisses","creditText":"Bloomberg via Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/business/","name":"Business"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4112083/hershey-chocolate-kiss-vanillin-ingredient/","name":"Hershey Makes a Big Change to Chocolate Recipe"}}]}] ```