--- title: Fashion Photographer Bruce Weber Unveils New Work on Instagram description: Bruce Weber photographed fathers and daughters at an annual gathering canonical: https://time.com/4110209/fashion-photographer-bruce-weber-unveils-new-work-on-instagram/ author: Lucia De Stefani article:opinion: false article:content_tier: free article:published_time: 2015-11-12T18:04:42.000Z article:modified_time: 2026-05-11T04:40:03.203Z article:section: World og:title: Fashion Photographer Bruce Weber Unveils New Work on Instagram og:description: Bruce Weber photographed fathers and daughters at an annual gathering og:url: https://time.com/4110209/fashion-photographer-bruce-weber-unveils-new-work-on-instagram/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltdc55d4b495944bea/698870c4428a9ec84acd0104/hr_c19675-46-3.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: HR_C19675-46-3 og:type: article twitter:card: summary_large_image twitter:title: Fashion Photographer Bruce Weber Unveils New Work on Instagram twitter:description: Bruce Weber photographed fathers and daughters at an annual gathering twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltdc55d4b495944bea/698870c4428a9ec84acd0104/hr_c19675-46-3.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # Fashion Photographer Bruce Weber Unveils New Work on Instagram by [Lucia De Stefani](/author/lucia-de-stefani/) ## Lucia De Stefani Nov 12, 2015 6:04 PM CUT  Julius and his daughter, Havana, at the “Date with Dad” dance, Richmond, VA 2015 Julius and his daughter, Havana, at the “Date with Dad” dance, Richmond, VA 2015Bruce Weber by [Lucia De Stefani](/author/lucia-de-stefani/) ## Lucia De Stefani Nov 12, 2015 6:04 PM CUT Upon the release of his latest arts journal _All-American Volume XV: Leap of Faith_, photographer Bruce Weber avoided the traditionalism of glossy magazines to unveil his new work. Instead he turned to Instagram. Inspired by the work of Angela Patton, a Richmond-based activist who organizes an annual father-daughter weekend gathering at the summer camp she founded, Camp Diva, Weber’s last chapter of _All-American_ showcases fathers and daughters, residents of the Richmond community with whom Weber felt a strong, intimate connection. “The experience of doing these photographs meant so much to me personally, because it reminded me of the closeness my sister and our father dad had with each other,” says Weber, remembering his passed kins. “I thought about them the whole time I was working, and how important the relationships that fathers and daughters and mothers and sons have with each other are for every family in every city.” Despite his significant number of followers — Weber’s account has over 45,000 fans — this is the first time Weber chose Instagram to share new work. He joins a growing number of artists and organizations to give the social sharing app exclusivity over other platforms in exchange for [exposure](http://blog.instagram.com/post/133072353447/151112-bruce-weber "undefined") to Instagram’s 400 million users. Last June, Miley Cyrus [launched](http://time.com/3917249/miley-cyrus-instagram-instapride/?xid=socialflow%5Ftwitter%5Fpeoplemag "undefined") an Instagram campaign, posting a portrait series of transgender people to celebrate the LGBT community, sharing under the #InstaPride hashtag. A month later, NASA partnered with Instagram providing a hour-long exclusive on the unprecedented first New Horizons’ image of Pluto. NASA social media manager John Yembrick [explained](http://www.wired.com/2015/07/nasa-teams-instagram-debut-pluto-surface-photo/ "undefined") that the collaboration throve from the importance of engaging new audiences. [**_Bruce Weber_**](http://www.bruceweber.com/ "undefined") _is an American fashion photographer. Follow his Instagram account_ [_@bruce\_weber_](https://www.instagram.com/bruce%5Fweber/ "undefined") _to see latest pictures from his new book_ All-American XV: Leap of Faith_._ **_Lucia De Stefani_** _is a writer and contributor at TIME LightBox._ _Follow her on_ [_Twitter_](https://twitter.com/lucia%5Fdestefani "undefined") _and_ [_Instagram_](https://instagram.com/blueleeloo/ "undefined")_._ _Follow_ **_TIME LightBox_** _on_ [_Facebook_](https://www.facebook.com/timemagazinephoto "undefined")_,_ [_Twitter_](https://twitter.com/timepictures "undefined") _and_ [_Instagram_](https://instagram.com/timelightbox/ "undefined")_._  Julius and his daughter, Havana, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber  Mala and her father, Akere, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber  Ryan and his daughter, Rykiah, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber  Asia and her father, Kenneth, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber  Jesse and his daughter, Ai-Zane’, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber  Queen-Nasstashjia and her cousin, Kahshan, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber  Harmony and her father, Jermey, at the “Date with Dad” dance, Richmond, VA 2015 Bruce Weber ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4110209/fashion-photographer-bruce-weber-unveils-new-work-on-instagram/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4110209/fashion-photographer-bruce-weber-unveils-new-work-on-instagram/"},"headline":"Fashion Photographer Bruce Weber Unveils New Work on Instagram","datePublished":"2015-11-12T18:04:42.000Z","dateModified":"2026-05-11T04:40:03.203Z","description":"Bruce Weber photographed fathers and daughters at an annual gathering","url":"https://time.com/4110209/fashion-photographer-bruce-weber-unveils-new-work-on-instagram/","keywords":["LightBox","photography","Instagram","On Our Radar"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltdc55d4b495944bea/698870c4428a9ec84acd0104/hr_c19675-46-3.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Lucia De Stefani","jobTitle":null,"url":"https://time.com/author/lucia-de-stefani/"}],"articleSection":"World","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltdc55d4b495944bea/698870c4428a9ec84acd0104/hr_c19675-46-3.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"HR_C19675-46-3","caption":"Julius and his daughter, Havana, at the “Date with Dad” dance, Richmond, VA 2015","creditText":"Bruce Weber","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/world/","name":"World"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/time-section-lightbox/","name":"LightBox"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4110209/fashion-photographer-bruce-weber-unveils-new-work-on-instagram/","name":"Fashion Photographer Bruce Weber Unveils New Work on Instagram"}}]}] ```