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# These Will Be the Most Popular Halloween Costumes This Year

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by 

[Samantha Grossman](https://time.com/author/samantha-grossman/)


## Samantha Grossman


Oct 23, 2015 7:28 PM UTC

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Children enjoying treats on steps

Children enjoying treats on steps Getty Images

by 

[Samantha Grossman](https://time.com/author/samantha-grossman/)


## Samantha Grossman


Oct 23, 2015 7:28 PM UTC

Worried that you’re going to end up wearing the same costume as everyone else this Halloween? To be safe, you can check out [Google Freightgeist](https://frightgeist.withgoogle.com/), a map that ranks costume popularity based on Google searches.

First, you can look at national trends, and then you can also sort to see the most popular costumes in your region. (The most popular costume searched in Miami, for instance, is Harley Quinn, while in Twin Falls, ID, it’s Tinkerbell.)

Nationwide, these are the 10 most popular costume searches:

1. Harley Quinn
2. Star Wars
3. Superhero
4. Pirate
5. Batman
6. Minnie Mouse
7. Witch
8. Minions
9. Joker
10. Wonder Woman

Surprisingly, Elsa from _Frozen_ is ranked at #22, but that could be because plenty of kids already have their Elsa costumes from last year and are just planning to wear them again.

_Read next:_ [_14 Halloween Costumes for People Who Love the Internet_](http://time.com/4061252/halloween-internet-costume/)

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