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title: H&amp;M Ad with David Beckham, Kevin Hart
description: H&amp;M ad features David Beckham and Kevin Hart
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author: Olivia B. Waxman
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article:published_time: 2015-09-28T15:51:07.000Z
article:modified_time: 2026-05-11T04:46:57.407Z
og:title: Watch Kevin Hart Get in Bed With David Beckham in New H&amp;M Ad
og:description: The actor is getting ready to play the renowned soccer star in a film
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twitter:title: Watch Kevin Hart Get in Bed With David Beckham in New H&amp;M Ad
twitter:description: The actor is getting ready to play the renowned soccer star in a film
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![](https://static.time.com/v3/assets/bltea6093859af6183b/bltf57501d444f99ded/698865c83c16394238459f71/david-beckham-kevin-hart.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# Watch Kevin Hart Annoy David Beckham in Every Possible Way

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![Olivia B. Waxman](https://static.time.com/v3/assets/bltea6093859af6183b/bltf3c95204947ba81f/6989408e97cdff3ae16b6e48/o_waxman.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Olivia B. Waxman](https://time.com/author/olivia-b-waxman/)


![Olivia B. Waxman](https://static.time.com/v3/assets/bltea6093859af6183b/bltf3c95204947ba81f/6989408e97cdff3ae16b6e48/o_waxman.jpg?branch=production&width=96&quality=75&auto=webp)

## Olivia B. Waxman


Staff Writer

Sep 28, 2015 3:51 PM UTC

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltf57501d444f99ded/698865c83c16394238459f71/david-beckham-kevin-hart.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

H&M

![Olivia B. Waxman](https://static.time.com/v3/assets/bltea6093859af6183b/bltf3c95204947ba81f/6989408e97cdff3ae16b6e48/o_waxman.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Olivia B. Waxman](https://time.com/author/olivia-b-waxman/)


![Olivia B. Waxman](https://static.time.com/v3/assets/bltea6093859af6183b/bltf3c95204947ba81f/6989408e97cdff3ae16b6e48/o_waxman.jpg?branch=production&width=96&quality=75&auto=webp)

## Olivia B. Waxman


Staff Writer

Sep 28, 2015 3:51 PM UTC

In a new ad for clothing brand H&M, actor Kevin Hart is preparing to play retired Manchester United soccer star David Beckham in a movie by shadowing the player. Naturally it does not take long for the comedian to get on the athlete’s nerves, especially when Beckham is woken up at 4:00 a.m. to find Hart in bed with him or when the actor starts screaming in pain while the two take an ice bath on a rooftop.

And the whole time, they are wearing outfits from H&M’s Modern Essentials Collection.

### Take a Peek of Saks's Luxurious New Empire Inspired Clothing Line TK

![<b>Left</b>: Cushnie et Ochs White Silk Crepe and Honeycomb Mesh Halter Top, $895; <b>Right</b>: Alexis Bittar Pavo Hinged Collar Necklace, $595 and Earrings, $395 ](https://static.time.com/v3/assets/bltea6093859af6183b/bltc782455af6ec32fb/69886321524fc024e4df4730/saks-fifth-empire-collection-time-051.jpg?branch=production&width=1200&quality=75&auto=webp)

Left: Cushnie et Ochs White Silk Crepe and Honeycomb Mesh Halter Top, $895; Right: Alexis Bittar Pavo Hinged Collar Necklace, $595 and Earrings, $395 Saks Fifth Avenue

![MCM Berlin Coated Canvas Crossbody Bag, $1495](https://static.time.com/v3/assets/bltea6093859af6183b/blted379d47a9a69de6/69886397196cf408e3038050/empire-bag.jpg?branch=production&width=1200&quality=75&auto=webp)

MCM Berlin Coated Canvas Crossbody Bag, $1495 Saks Fifth Avenue

![<b>Left</b>: Boss Coat, $845; Boss Suit, $1,095; Boss Shirt, $235; Boss Neckwear, $95; Boss Shoes, $445</b>; <b>Right</b>: Jimmy Choo Etched Derby Shoes, $825](https://static.time.com/v3/assets/bltea6093859af6183b/bltbf624dc58946c919/69886320524fc0d71adf472b/saks-fifth-empire-collection-time-011.jpg?branch=production&width=1200&quality=75&auto=webp)

Left: Boss Coat, $845; Boss Suit, $1,095; Boss Shirt, $235; Boss Neckwear, $95; Boss Shoes, $445; Right: Jimmy Choo Etched Derby Shoes, $825 Saks Fifth Avenue


![<b>Left</b>: Vince Moto Pant, Black, $225; Vince Sweater Raglan Crew, Black, $165; Vince Jacket Hooded Suede &amp; Leather Jacket, Black, $1,095; <b>Right</b> : Jimmy Choo Origami Leather &amp; Embossed Suede High-Top Sneakers, $795](https://static.time.com/v3/assets/bltea6093859af6183b/blt0992ef32f0d7216d/6988632035ba6ffceec0f1b4/saks-fifth-empire-collection-time-021.jpg?branch=production&width=1200&quality=75&auto=webp)

Left: Vince Moto Pant, Black, $225; Vince Sweater Raglan Crew, Black, $165; Vince Jacket Hooded Suede & Leather Jacket, Black, $1,095; Right : Jimmy Choo Origami Leather & Embossed Suede High-Top Sneakers, $795 Saks Fifth Avenue

![<b>Left</b>: Jimmy Choo Patent Leather Monk-Strap Shoes, $825; <b>Right</b>:MCM Munich Lion Coated Canvas Backpack, $1295](https://static.time.com/v3/assets/bltea6093859af6183b/blt8325451b3867f5f7/69886320cd1bba20a16fd1d8/saks-fifth-empire-collection-time-031.jpg?branch=production&width=1200&quality=75&auto=webp)

Left: Jimmy Choo Patent Leather Monk-Strap Shoes, $825; Right:MCM Munich Lion Coated Canvas Backpack, $1295 Saks Fifth Avenue

![<b>Left</b>: Isaia Grey/Yellow Windowpane Suit, $3,945; Isaia Tan/Blue Dress Shirt, $795; Isaia Textured Tie, $235; <b>Right</b>: MCM Visetos Reversible Belt, $295](https://static.time.com/v3/assets/bltea6093859af6183b/blt98017aacafde2f12/698863ebf887dc98a5e9262a/saks-fifth-empire-collection-time-042.jpg?branch=production&width=1200&quality=75&auto=webp)

Left: Isaia Grey/Yellow Windowpane Suit, $3,945; Isaia Tan/Blue Dress Shirt, $795; Isaia Textured Tie, $235; Right: MCM Visetos Reversible Belt, $295 Saks Fifth Avenue

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