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---
title: The Human Jukebox: Southern University Marching Band
description: Southern University&#x27;s Human Jukebox marching band received a standing ovation from the home UGA crowd for their halftime performance.
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article:published_time: 2015-09-28T15:05:56.000Z
article:modified_time: 2026-04-13T07:25:16.815Z
og:title: Watch Southern University&#x27;s Marching Band &#x27;Whip, Nae Nae&#x27;
og:description: The Human Jukebox blew the crowd away
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twitter:title: Watch Southern University&#x27;s Marching Band &#x27;Whip, Nae Nae&#x27;
twitter:description: The Human Jukebox blew the crowd away
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# This Marching Band Will Make You Want to Stop and Do the 'Nae Nae' Right Now

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![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Megan McCluskey](https://time.com/author/megan-mccluskey/)


![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=96&quality=75&auto=webp)

## Megan McCluskey


Staff Writer

Sep 28, 2015 3:05 PM UTC

![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Megan McCluskey](https://time.com/author/megan-mccluskey/)


![Megan McCluskey](https://static.time.com/v3/assets/bltea6093859af6183b/bltf85e445233dc41d2/698940894ee2620cd9313802/m_mccluskey.jpg?branch=production&width=96&quality=75&auto=webp)

## Megan McCluskey


Staff Writer

Sep 28, 2015 3:05 PM UTC

Southern University’s football team may have gotten crushed 48-6 by the home University of Georgia squad during Saturday’s game at Sanford Stadium in Athens, but the Jaguars’ marching band received a standing ovation from the crowd for its halftime performance.

The band, better known as the [Human Jukebox](https://twitter.com/SU%5FHumanJukebox?ref%5Fsrc=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor), has become so popular that the Bulldogs included an appearance by the group in the contract for the matchup, according to the [NCAA](http://www.ncaa.com/news/football/article/2015-09-26/southerns-human-jukebox-band-wows-sanford-stadium-crowd).

Fans made sure to return to their seats early to see the nationally recognized routine, and the band delivered, playing hits such as Silentó’s “Watch Me (Whip/Nae Nae)” and orchestrating their signature move of spelling out the halftime score. The performance earned thunderous applause from the SEC home crowd.

The Human Jukebox has also performed at five Super Bowls and a presidential inauguration.

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