For one glorious day Pandora users will be able to listen to as many tunes as they want without being interrupted by ads. The Internet radio platform is celebrating its 10th anniversary with “Listener Love Day,” which will remove commercials from the service for 24 hours starting at midnight EDT on Wednesday, Sept. 9.
Despite an onslaught of competition from streaming services like Spotify, Apple Music, and iTunes Radio, Pandora has managed to steadily increase its user base and now boasts close to 80 million monthly listeners. The company is encouraging people to check out its “10×10” playlist as well, which features the 10 songs that have received the most thumbs-up over the last decade.
Listeners who decide they prefer the ad-free Pandora can sign up for Pandora One, which costs $4.99 per month to excise ads from the service.