--- title: H.P. Lovecraft's Appeal Endures—Even TIME Tried to Immitate His Style description: Attendees at this week's NecronomiCon celebration will appreciate this 1973 attempt to channel the author canonical: https://time.com/3971514/h-p-lovecraft/ author: Lily Rothman article:opinion: false article:content_tier: free article:published_time: 2015-08-20T11:00:16.000Z article:modified_time: 2026-02-22T09:34:19.251Z article:section: History og:title: This 1973 TIME Article Is Written in the Style of H.P. Lovecraft og:description: Attendees at this week's Necronomicon celebration will appreciate the attempt og:url: https://time.com/3971514/h-p-lovecraft/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4297586b5360910c/69885c60e20a8743c1a8c6e6/150724-hp-lovecraft.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: H.P. Lovecraft og:type: article twitter:card: summary_large_image twitter:title: This 1973 TIME Article Is Written in the Style of H.P. Lovecraft twitter:description: Attendees at this week's Necronomicon celebration will appreciate the attempt twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4297586b5360910c/69885c60e20a8743c1a8c6e6/150724-hp-lovecraft.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # Read a TIME Article Written in the Style of H.P. Lovecraft ## Video: The Top 5 Underrated Sci-Fi Movie Masterpieces [Watch (HLS stream): The Top 5 Underrated Sci-Fi Movie Masterpieces](https://cdn.jwplayer.com/manifests/xe99vdU4.m3u8) (4:45)  _Published 2010-01-11. Steven James Snyder, Techland's resident movie geek, outlines the top 5 most under-rated sci-fi movies of all time_  by [Lily Rothman](https://time.com/author/lily-rothman/)  ## Lily Rothman Rothman is managing editor at TIME. Aug 20, 2015 11:00 AM UTC  H.P. Lovecraft, (1890-1937), American writer, circa 1934. H.P. Lovecraft, (1890-1937), American writer, circa 1934.Everett Collection  by [Lily Rothman](https://time.com/author/lily-rothman/)  ## Lily Rothman Rothman is managing editor at TIME. Aug 20, 2015 11:00 AM UTC Starting on Thursday, fans of the writer H.P. Lovecraft will gather in his hometown of Providence, R.I., for the annual NecronomiCon festival, this year marking what would have been Lovecraft’s 125th birthday. For an author of rather niche specialty—supernatural horror—his staying power within the culture has been impressive. In 1973, when new editions of several Lovecraft works were released, TIME’s Philip Herrera decided to get to the bottom of that appeal. Lovecraft’s talent, he decided, was a combination of “mesmeric” prose and the insight to know that inexplicable evil was scarier than any monster. Rather than rely on vampires or other stock demons, he turned to the “more intimate horror” of ancient and pervasive power that all our modernity could do nothing to stop. But, in order to reach that conclusion, Herrera really got into the spirit of things. Instead of writing a straightforward review, he summoned the image of three nightmares set at the Providence cemetery, each of which reveals something new about Lovecraft. And, in describing those dreams, he channeled Lovecraft’s signature style, to amusing results: --- > “” --- **_Read the full story here, in the TIME Vault:_** [The Dream Lurker](http://time.com/vault/issue/1973-06-11/page/119/) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3971514/h-p-lovecraft/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3971514/h-p-lovecraft/"},"headline":"Read a TIME Article Written in the Style of H.P. 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