White House Launches Twitter Account to Sell Iran Deal

Correction appended, July 21, 2015

The White House is ramping up its efforts to sell the nuclear deal with Iran to the American public, launching a webpage and a Twitter account focused on the pending agreement.

White House press secretary Josh Earnest told reporters en route to Pittsburgh on Tuesday that the digital tools would be used to “advocate for the recently announce agreement to prevent Iran from getting a nuclear weapon.”

Administration officials will use the Twitter handle @TheIranDeal, which had gathered 2,000 followers by early Tuesday afternoon, to “distribute facts” and “engage” with the public about the deal. The webpage will host fact sheets and infographics.

Tuesday’s announcement is the latest in the White House’s all-hands-on-deck approach to pitching the nuclear deal with Iran, which awaits approval from a skeptical Congress.

Administration officials immediately began their sales pitch once the historic deal was reached last week, sending Vice President Joe Biden to visit with Democrats on Capitol Hill and having the President host a press conference at which he sought to address concerns about the deal raised by members of Congress and allies in the region who are opposed to it.

On Sunday, as Secretary of State John Kerry made his rounds on talk shows, President Obama took a handful of Congressional members golfing.

Correction: The original version of this story misstated where White House Press Secretary Josh Earnest was traveling to when he discussed the new Twitter account. He was en route to Pittsburgh.

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