--- title: Music: Taylor Swift's 'Blank Space' Breaks Another Record on Vevo description: It became the fastest video to reach 1 billion views on Vevo canonical: https://time.com/3948188/taylor-swift-blank-space-record-one-billion/ author: Entertainment Weekly article:opinion: false article:content_tier: free article:published_time: 2015-07-07T16:27:45.000Z article:modified_time: 2026-08-04T07:58:38.156Z article:section: Entertainment og:title: Taylor Swift's 'Blank Space' Just Broke Another Record og:description: It became the fastest video to reach 1 billion views on Vevo og:url: https://time.com/3948188/taylor-swift-blank-space-record-one-billion/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf3995dd8160c164b/698859e45f570fa13ab1c55c/taylor-swift-1989-mic.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: Taylor Swift at the 1989 World tour in Dublin on June 30, 2015. og:type: article twitter:card: summary_large_image twitter:title: Taylor Swift's 'Blank Space' Just Broke Another Record twitter:description: It became the fastest video to reach 1 billion views on Vevo twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf3995dd8160c164b/698859e45f570fa13ab1c55c/taylor-swift-1989-mic.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Taylor Swift's 'Blank Space' Just Shattered Another Record > Sponsored content. 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Terms and conditions apply. * Savings buckets are a feature of Ally Bank's Savings Account. * No ATM fees from Ally Bank at Allpoint and Moneypass ATMs plus we reimburse for fees charged by other ATM owners nationwide up to $10 per statement cycle. * Early direct deposit offers eligible direct deposits up to two days sooner. * Spending buckets are a feature of Ally Bank's Spending Account. ## Video: 25 Iconic Taylor Swift Instagrams in 25 Seconds [Watch (HLS stream): 25 Iconic Taylor Swift Instagrams in 25 Seconds](https://cdn.jwplayer.com/manifests/I8WlXTNY.m3u8) (0:35)  _Published 2014-12-11. 25 Iconic Taylor Swift Instagrams in 25 Seconds_ by [Jessica Goodman / Entertainment Weekly](https://time.com/author/entertainment-weekly/) ## Jessica Goodman / Entertainment Weekly Jul 7, 2015 4:27 PM UTC  Taylor Swift at the 1989 World tour in Dublin on June 30, 2015. Taylor Swift at the 1989 World tour in Dublin on June 30, 2015.Carrie Davenport—TAS/Getty Images for TAS by [Jessica Goodman / Entertainment Weekly](https://time.com/author/entertainment-weekly/) ## Jessica Goodman / Entertainment Weekly Jul 7, 2015 4:27 PM UTC Taylor Swift’s music videos just broke another record. When “Bad Blood” first debuted, it shattered Vevo’s 24-hour viewing mark after [garnering 20.1 million views in just one day](http://www.ew.com/article/2015/05/21/taylor-swift-bad-blood-vevo-record-selena-gomez-kendrick-lamar). Now, “Blank Space” has become the fastest video to reach [1 billion views](https://twitter.com/Vevo/status/616999439543238656) on Vevo. It was her [first video to reach the 1 billion](https://twitter.com/Vevo/status/617754841834721280) mark, according to Vevo. > [](https://twitter.com/taylorswift13/status/618161144872742912) “Blank Space” hit 1 billion views over the holiday weekend, during which [Swift seemed to have the best time](http://www.ew.com/article/2015/07/04/july-4-celebrities-social-media) with pals Gigi Hadid, Joe Jonas, Ed Sheeran, the Haim sisters, Sarayeh, Martha Hunt, Brit Maack and Calvin Harris. _This_ [_article_](http://www.ew.com/article/2015/07/07/taylor-swift-blank-space-vevo-1-billion) _originally appeared on_ [_EW.com_](http://www.ew.com) Music: Taylor Swift's 'Blank Space' Breaks Another Record on Vevo ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3948188/taylor-swift-blank-space-record-one-billion/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3948188/taylor-swift-blank-space-record-one-billion/"},"headline":"Taylor Swift's 'Blank Space' Just Shattered Another Record","datePublished":"2015-07-07T16:27:45.000Z","dateModified":"2026-08-04T07:58:38.156Z","description":"It became the fastest video to reach 1 billion views on Vevo","url":"https://time.com/3948188/taylor-swift-blank-space-record-one-billion/","keywords":["celebrities","Music","Taylor Swift","celebrity"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf3995dd8160c164b/698859e45f570fa13ab1c55c/taylor-swift-1989-mic.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Jessica Goodman / Entertainment Weekly"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf3995dd8160c164b/698859e45f570fa13ab1c55c/taylor-swift-1989-mic.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Taylor Swift at the 1989 World tour in Dublin on June 30, 2015.","caption":"Taylor Swift at the 1989 World tour in Dublin on June 30, 2015.","creditText":"Carrie Davenport—TAS/Getty Images for TAS","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3948188/taylor-swift-blank-space-record-one-billion/","name":"Taylor Swift's 'Blank Space' Just Shattered Another Record"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"25 Iconic Taylor Swift Instagrams in 25 Seconds","description":"25 Iconic Taylor Swift Instagrams in 25 Seconds","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/I8WlXTNY/poster.jpg?width=720","uploadDate":"2014-12-11T16:58:18.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/I8WlXTNY.m3u8","embedUrl":"https://time.com/3948188/taylor-swift-blank-space-record-one-billion/","duration":"PT35S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3948188/taylor-swift-blank-space-record-one-billion/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```