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title: 2016: Jeb Bush Campaign Launch to be Featured on SnapChat
description: Soon after Jeb Bush makes his long-awaited announcement on Monday that he is running for president, he&#x27;ll be on Snapchat
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author: Sam Frizell
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article:published_time: 2015-06-15T14:48:36.000Z
article:modified_time: 2026-10-01T09:08:30.090Z
article:section: Politics
og:title: Jeb Bush&#x27;s Campaign Launch to be Featured on Snapchat
og:description: But he&#x27;s not the first to take advantage of Snapchat&#x27;s young audience
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og:image:alt: Jeb Bush Visits Tallinn During His European Tour
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twitter:description: But he&#x27;s not the first to take advantage of Snapchat&#x27;s young audience
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![](https://static.time.com/v3/assets/bltea6093859af6183b/bltbc1ea2e073203e39/6988549055a8599d75a8c80f/gettyimages-476973990.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# Jeb Bush's Campaign Launch to be Featured on Snapchat

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<!-- video src="https://cdn.jwplayer.com/manifests/3nRIB78f.m3u8" -->
## Video: See Jeb Bush's Political Career Through the Years

[Watch (HLS stream): See Jeb Bush's Political Career Through the Years](https://cdn.jwplayer.com/manifests/3nRIB78f.m3u8) (2:37)

![See Jeb Bush's Political Career Through the Years](https://cdn.jwplayer.com/v2/media/3nRIB78f/poster.jpg?width=720)

_Published 2015-06-12. From his unsuccessful gubernatorial campaign in 1994 through his decision to seek the Republican presidential nomination in 2016, here are some of the top moments from Jeb Bush's political career._


by 

[Sam Frizell](https://time.com/author/sam-frizell/)


## Sam Frizell


Jun 15, 2015 2:48 PM UTC

by 

[Sam Frizell](https://time.com/author/sam-frizell/)


## Sam Frizell


Jun 15, 2015 2:48 PM UTC

**Correction appended, June 15**

When Jeb Bush makes [his long-awaited announcement](http://time.com/3920589/jeb-bush-campaign-launch/) on Monday that he is running for president, [he’ll be on Snapchat](https://www.yahoo.com/politics/jeb-bush-launching-his-campaign-with-a-snapchat-121565369271.html?soc%5Fsrc=unv-sh&soc%5Ftrk=tw).

Users of the popular photo messaging app who are at Miami Dade University taking photos and video of the launch can all contribute to the SnapChat live story, [Yahoo](https://www.yahoo.com/politics/jeb-bush-launching-his-campaign-with-a-snapchat-121565369271.html?soc%5Fsrc=unv-sh&soc%5Ftrk=tw) reports. The material from Jeb’s announcement will be curated by company staff before it is made available to Snapchat’s 100 million daily active users.

Bush’s move to use Snapchat’s live story feature will target a key constituency of young voters aged 18 to 34, who make up a majority of Snapchat users.

This is not the first time a presidential candidate has dipped his toes into the cutting-edge social media world. Rand Paul participated in the first-ever Snapchat senatorial interview in January, and Marco Rubio has a Pinterest page.

On the Democratic side, former Maryland Gov. Martin O’Malley has a Snapchat, and Hillary Clinton made the playlist from her campaign launch available on Spotify.

**Correction:** An earlier version of this article incorrectly called the SnapChat of Jeb Bush’s launch a live feed. The SnapChat will be curated by the company’s staff before it is made available.

\[[_Yahoo_](https://www.yahoo.com/politics/jeb-bush-launching-his-campaign-with-a-snapchat-121565369271.html?soc%5Fsrc=unv-sh&soc%5Ftrk=tw)\]


## Transcript

The younger Bush brother did not make the governor's chair in Florida. The older Bush brother, George W. Bush, did make it in Texas. This is a mixed night for the Bush family. I know we can do better. It requires a new style of leadership, commitment to service to others, and an ability to bring people together rather than divide I wanna be the governor that leads us there. And in Florida, Jeb Bush, 56 to 44 over Buddy MacKay, the Democratic candidate. My brother said in one of his speeches, my brother said he's gonna deliver Florida. [ LAUGH ] He did say That he said it more than once. Will he deliver it?

He also told it was going to be a cold Thanksgiving dinner if I don't help him out, and then we're going to carry it. We could be in for a long night as voters decide whether Vice President Al Gore or Texas Governor George Bush will be the next president of the United States. It is that close. ABC News is now going to project that Florida goes to Mr. Bush. While the closest elections in American history Bush has won it. The rigor of the common core state standards must be the new minimum in classrooms. And so for those states that are choosing a path other than common core I say this. You should be aiming even higher.

And be bolder and raise standards and ask more for our students and the system. The simple fact is there is no plan to deport 11 Million people. We should give them a path to legal status. Where they work, where they don't receive government benefits, where they don't break the law, where they learn English, and where they make a contribution to our society. Knowing what we know now, would you have authorized the invasion? I would of and so would of Hillary Clinton. Just to remind everybody and so would of almost everybody that was confronted with the intelligence they got. By the way guess who thinks that those mistakes took place as well.

George W. Bush. Your brother. Yeah. I mean so just for the news flash to the world that they're trying to find places that there's big space between me and my brother, this might not be one of those. I'm running for president in 2016, and the focus is going to be about how we, if I run, how do you create high sustained economic growth where more people have a chance at our success. I don't know if I'd be a good candidate or a bad one. Kinda know how a Republican can win, whether it's me or somebody else. And it has to be much more uplifting, much more positive, much more willing to be practical now in the Washington world.

Lose the primary to win the general. Without violating your principles, it's not an easy task.

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