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Startup Founders Get their Rightful Place: On a Deck of Cards

2 minute read

Running a startup is like playing a game of cards. Founders keep a sharp eye on competitors, and make the best of the hand they were dealt while mixing in secrecy, guessing, and bluffing.

So it’s only fitting that some of these tech company founders make it onto a deck of cards. New York City design firm Red Bean has started a crowdfunding campaign on Kickstarter to raise $3,500 to make the deck, “Startup Founder Playing Cards,” into reality.

The deck features iconic characters like Apple’s Steve Jobs (king of spades), the Huffington Post’s Arianna Huffington (queen of diamonds), Snapchat CEO Evan Spiegel (jack of clubs) and Jack Dorsey (jack of hearts) of Twitter and Square fame. But to find out the rest of the deck’s founders, you’ll have to fund the campaign.

Not surprisingly, this isn’t the first time Silicon Valley is lending itself to a game. Earlier this year, three friends created their own take on the popular board game Settlers of Catan that featured San Francisco’s startups that they funded through a crowdfunding campaign on Indiegogo. Last summer, San Francisco-based blog The Bold Italic, which has since shut down, had some fun creating would-be cards for Cards Against Humanity that lampooned Silicon Valley culture. To play Cards Against Humanity, players take turns playing a black master card with an incomplete statement or question. The rest of the players then attempt to play a clever response from their own hands of white cards.

As for Red Bean’s startup founder cards, they’ll cost you $15. Shipments are expected to start in August.

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