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---
description: A top Apple analyst slashes his Apple Watch forecast, but says bigger watches are selling better than smaller ones
title: This Is the Version of the Apple Watch Most People Are Buying
image: https://static.time.com/v3/assets/bltea6093859af6183b/blt5a1dbe81226b6b0a/6987eea5e20a872f59a89436/apple-watch-consumer-reports.jpg?branch=production&amp;width=3840&amp;quality=75&amp;auto=webp&amp;crop=16:9
---

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# This Is the Version of the Apple Watch Most People Are Buying


by 

[Mark Gongloff](/author/mark-gongloff/)


## Mark Gongloff


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May 20, 2015 6:16 PM CUT

![Apple Watch Consumer Reports](https://static.time.com/v3/assets/bltea6093859af6183b/blt5a1dbe81226b6b0a/6987eea5e20a872f59a89436/apple-watch-consumer-reports.jpg?branch=production&width=3840&quality=75&auto=webp&crop=3:2)

Customers look at Apple Watches on display at an Apple Store in Palo Alto, Calif., on April 10, 2015.

Customers look at Apple Watches on display at an Apple Store in Palo Alto, Calif., on April 10, 2015.David Paul Morris—Bloomberg

by 

[Mark Gongloff](/author/mark-gongloff/)


## Mark Gongloff


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May 20, 2015 6:16 PM CUT

For Apple Watch sales, bigger is better.

The bigger, 42mm version of Apple’s new smartwatch is selling way better than the smaller, 38mm version, according to a new research note by analyst Ming-Chi Kuo of KGI Securities. The Apple-watcher blog [Appleinsider reported](http://appleinsider.com/articles/15/05/20/apple-watch-shipments-likely-to-remain-under-15-million-through-sept-insider-says "undefined") the note earlier Wednesday.

Kuo, who has a reputation [for accurate Apple predictions](http://9to5mac.com/tag/ming-chi-kuo/ "undefined"), said big Apple Watches could make up 80% of all watch orders. Kuo speculated that men tended to order the bigger watches—suggesting that men are buying most of the Apple Watches.

The bad news for Apple is that “market demand for Apple Watch may be slowing down” since Apple started taking watch orders in late April, Kuo wrote. Kuo slashed KGI’s forecast for watch orders through September by 20% to 30%, meaning Apple could ship [less than 15 million units](http://9to5mac.com/2015/05/20/apple-watch-falls-short-expectations/ "undefined") during that time, according to the blog 9to5Mac. That’s a good bit less than some industry forecasts that Apple could ship 20 to 30 million watches in that stretch, according to 9to5Mac.

Kuo compared the Apple Watch to the iPhone, saying it had “potential” but could take a little while to catch on, according to Appleinsider.

Apple did not immediately respond to a request for comment. It has already said it [won’t reveal sales](http://www.businessinsider.com/apple-wont-disclose-apple-watch-sales-2014-10 "undefined") numbers for the Apple Watch. Apple’s share price wasn’t responding—it was flat in early afternoon trading on Wednesday.

### 11 Amazing Features of the Apple Watch

![File picture shows an Apple Watch during an Apple event at the Flint Center in Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltb1d90cf2ed2b2edd/69878253cd1bba73ec6f58a4/03-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Apple Watch is the company's' first entirely new product category since the original iPad. It's a huge gamble for Apple and a test of the still-nascent wearable market. Stephen Lam—Reuters/Corbis

![Apple Unveils iPhone 6](https://static.time.com/v3/assets/bltea6093859af6183b/blt3ba44e656831d28d/698782548e06019cc645aa3d/06-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Watch is the most customizable and varied product Apple has likely ever launched. It'll come in three editions made of different metals and be available with multiple snap-in wrist bands. Prices start at $349. Justin Sullivan—Getty Images

![Apple Unveils iPhone 6](https://static.time.com/v3/assets/bltea6093859af6183b/bltf360caf77ca8c9f4/69878254f887dc8674e8a744/04-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Watch has a touch interface that can sense the difference between a light touch and hard press. But it also has a "digital crown" that allows users to quickly scroll through lists without obscuring the screen. Justin Sullivan—Getty Images

![Apple CEO Tim Cook wears the Apple Watch and shows the iPhone 6 Plus during an Apple event at the Flint Center in Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blte499220bff480a83/69878256cd6848630f09a069/11-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Watch must be paired with an iPhone for many of its functions. The device piggybacks on the phone's data and GPS connections to pipe in directions or incoming voice calls and text messages, for instance. Stephen Lam—Reuters


![New Apple Watch is pictured during an Apple event at the Flint Center for the Performing Arts in Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blteec9719d78dd3c4d/698782572dce01140c9dde6e/14-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Watch, like Apple's other iDevices, will have various independent apps. Examples include a Tesla app that shows the status of your electric car when it's charging and a Starwood app that lets the Watch act as your room key. Stephen Lam—Reuters

![An Apple Watch is shown during an Apple event at the Flint Center in Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt5a72517cc892343b/6987825606f2c132653344b6/12-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

Apple's fitness app, one of the device's main selling points, tracks runs, walks and bike rides. Stephen Lam—Reuters

![Apple event at the Flint Center in Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltb2a503dfd79ce62f/69878253428a9e78efcc777f/02-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Watch also can track your heart rate (while resting, while active) throughout the day thanks to these light sensors on the back. Koichi Mitsui—AFLO/Corbis


![Apple Unveils iPhone 6](https://static.time.com/v3/assets/bltea6093859af6183b/blt5ae30bed2a724975/698782558e0601a65b45aa41/07-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

It also has Apple Pay, the company's digital payments platform. Swipe the Watch in front of a compatible kiosk and it will make an automatic online payment. Justin Sullivan—Getty Images

![Apple Unveils iPhone 6](https://static.time.com/v3/assets/bltea6093859af6183b/bltd64d0053e7f7b04a/6987825535ba6f002dc076b0/08-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

CEO Tim Cook has said the Watch will last about a day before it needs to be recharged. So far, battery life has been the biggest downside of most wearables. The Watch recharges through the magnetic system shown here. Justin Sullivan—Getty Images

![Apple Unveils iPhone 6](https://static.time.com/v3/assets/bltea6093859af6183b/blt3fcb35bee72ce435/6987825406f2c1340a3344ab/05-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

The Watch will come with many customizable bands that slip on and click in place at the top and bottom of the device's body. Justin Sullivan—Getty Images


![Apple introduces Apple Watch](https://static.time.com/v3/assets/bltea6093859af6183b/bltff3e4186d5a5142a/69878253a988ca8ebb6accd3/01-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

It also comes in two sizes, 38mm and 42mm, to fit on different size wrists. Monica Davey—EPA

![Apple Watch is shown on screen during an Apple event at the Flint Center in Cupertin](https://static.time.com/v3/assets/bltea6093859af6183b/bltf16428dcf48d37fb/69878257428a9e638ecc7789/13-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

Higher-end models of the watch could cost several thousands of dollars. Stephen Lam—Reuters

![Apple Unveils New iPad Models](https://static.time.com/v3/assets/bltea6093859af6183b/bltb0103514c6db70c5/69878256cd6848d32709a065/09-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

Apple is significantly expanding it's product reach. Justin Sullivan—Getty Images


![Apple Inc. Reveals Bigger-Screen iPhones Alongside Wearables](https://static.time.com/v3/assets/bltea6093859af6183b/blt5517f11b28983b93/6987825755a8592d5fa8629f/apple-watch.jpg?branch=production&width=3840&quality=75&auto=webp)

And there's one more thing... David Paul Morris—Bloomberg/Getty Images

![Tim Cook](https://static.time.com/v3/assets/bltea6093859af6183b/bltc07886465d01048c/6987825635ba6f4926c076b4/10-apple-watch-explainer.jpg?branch=production&width=3840&quality=75&auto=webp)

It tells the time. Marcio Jose Sanchez—AP

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