May 18, 2015 2:11 PM EDT

Under Armour is removing its “Band of Ballers” shirt, which was inspired by the image of U.S. soldiers raising an American flag on Iwo Jima during World War II, following a wave of criticism.

The shirt, made by Under Armour, depicted athletes raising a basket ball hoop in a similar fashion. The backlash against the company for the portrayal was swift.

Under Armour responded in a series of tweets over the weekend:

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