Advertisers spent an average of $4 million on each 30-second slot during the Super Bowl, which was watched by some 111 million Americans. But do you actually remember what all those pricy gimmicks—Scarlett Johannson! Don Cheadle! James Franco and a tiger!—were advertising? Test your knowledge below:
More Must-Read Stories From TIME
- Governor Gretchen Whitmer on Her Fight for Abortion Access in Michigan
- Inside the War on Fake Consumer Reviews
- Column: Europe's Refugee Crisis Is Going to Get Worse
- How Lawmakers Are Trying to Protect Abortion Data Privacy
- The Surprising Thing That Could Help Ease Inflation
- Finding the American Dream in Canada
- The Safest Sunscreens to Buy—and Which Ingredients to Avoid
- Fact-Checking 8 Claims About Crypto’s Climate Impact
- How Grief Upsets Your Gut Health
- Who Could Replace Boris Johnson As U.K. Prime Minister?
Read More From TIME
