The Apple Watch has been maligned for being too expensive, and not particularly useful.
So Conan O’Brien has announced his alternative: the Apple Pocketwatch. It’s got all the functionality of your iPhone, including, well, being a watch in your pocket. And it costs $259.
“It’s more than just a binder clip and wallet chain. It’s $259,” intones the speaker dubbed over the faux commercial.
It’s Conan’s way of poking fun at the hyped-up, $349-to-begin device, which some have argued just moves your phone onto your wrist and doesn’t add much else.