--- title: The Rise of Romantic Comedies for Senior Citizens description: "The Second Best Exotic Marigold Hotel," out now, is the latest in a growing trend canonical: https://time.com/3734380/romantic-comedies-senior-citizens/ author: Sarah Begley article:opinion: false article:content_tier: free article:published_time: 2015-03-12T13:30:26.000Z article:modified_time: 2026-08-04T07:59:45.840Z article:section: Entertainment og:title: The Rise of Rom-Coms for Senior Citizens og:description: "The Second Best Exotic Marigold Hotel" is the latest in a growing trend og:url: https://time.com/3734380/romantic-comedies-senior-citizens/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9164cc480ddaf624/6987826fcd1bba13ff6f58dd/second-best-exotic.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: BEMH2_08564.jpg og:type: article twitter:card: summary_large_image twitter:title: The Rise of Rom-Coms for Senior Citizens twitter:description: "The Second Best Exotic Marigold Hotel" is the latest in a growing trend twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9164cc480ddaf624/6987826fcd1bba13ff6f58dd/second-best-exotic.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # How the Romantic Comedy for Senior Citizens Became Film's Hippest Genre > Sponsored content. 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Terms and conditions apply. * Savings buckets are a feature of Ally Bank's Savings Account. * No ATM fees from Ally Bank at Allpoint and Moneypass ATMs plus we reimburse for fees charged by other ATM owners nationwide up to $10 per statement cycle. * Early direct deposit offers eligible direct deposits up to two days sooner. * Spending buckets are a feature of Ally Bank's Spending Account. ## Video: A 100-Year-Old Sex Therapist on Having Good Sex, Then and Now [Watch (HLS stream): A 100-Year-Old Sex Therapist on Having Good Sex, Then and Now](https://cdn.jwplayer.com/manifests/uJFYIrvP.m3u8) (3:13)  _Published 2014-08-20. A practicing sex therapist in New York City, Dr. Shirley Zussman has witnessed everything from the legalization of the contraceptive birth control pill to the AIDs epidemic in the 1980s to the rise of internet porn in the new millenium._ by [Sarah Begley](https://time.com/author/sarah-begley/) ## Sarah Begley Mar 12, 2015 1:30 PM UTC  Judi Dench as Evelyn Greenslade and Bill Nighy as Douglas Ainslie in The Second Best Exotic Marigold Hotel. Judi Dench as Evelyn Greenslade and Bill Nighy as Douglas Ainslie in The Second Best Exotic Marigold Hotel.Laurie Sparham—Twentieth Century Fox Film Corporation by [Sarah Begley](https://time.com/author/sarah-begley/) ## Sarah Begley Mar 12, 2015 1:30 PM UTC If you took a census of today’s romantic leads, you’d find a demographic shift from the heyday of Tom Hanks and Meg Ryan. Like the U.S. as a whole, the population of characters in romantic comedies is getting older. A _lot_ older. In the last decade, there’s been a new crop of films featuring senior citizens in love, ranging in age from young retirees (_Because I Said So_) to much older than that (_The_ _Best Exotic Marigold Hotel_). The genre has been at a simmer since around the time Jack and Diane found love in _Something’s Gotta Give_ back in 2003, but _The Second Best Exotic Marigold Hotel_, which hit theaters March 6, marks a milestone. The story of retirees (Judi Dench, Bill Nighy, Maggie Smith, Richard Gere) adventuring in India is one of the first senior rom-com _sequels_. Sure, there have been movies about May-December romances (_As Good as It Gets_), and films centered on older couples that don’t follow an obvious formula (_Away From Her_). What’s revolutionary is using older characters for the classic romantic comedy, complete with a happy ending and life-affirming message. Conventional rom-coms feature boy-meets-girl stories with a few obstacles on the way to resolution, but not much compromise. In senior rom-coms, compromise is the name of the game. The characters might be starting their third act, but they’re already set in their ways and come with a literal lifetime of baggage. If the relationship is going to succeed, a love-the-one-you’re-with mentality is required. For younger romantic leads, sex is a part of the narrative’s endpoint. For seniors, it’s a hurdle to jump. In _Something’s Gotta Give_, a heart attack delays the relationship’s consummation. In _Hope Springs_, a couple goes on a week-long retreat just so a marriage counselor can give them sexual homework assignments to get them back in the saddle. This reflects the struggles of real-world older couples, for whom sex becomes increasingly difficult with age. Erectile dysfunction is often used as a punchline in these films, but it is indeed a major problem for older men—there’s a reason you see Viagra ads so often. Anxiety about performance can often intimidate men out of the act entirely if their partner isn’t understanding and willing to work with them. In a way, says University of Chicago sociologist Edward Laumann: “Men become more like women in their sexual needs for close contact, supportiveness in the partnership and that sort of thing. They need not to worry about performance or it just makes it worse.” Acts like hugging, holding and cuddling become more important to get the action going—just as the counselor instructs in _Hope Springs_. For couples who can maintain intimacy, it really is worth it. “People who have active sex lives are much happier campers and are healthier,” Laumann says, and talking through issues is an important step on the road to resolving them. It’s no wonder, then, that Boomers would turn to movies that reflect their own intimate experiences—and could even prompt some helpful personal discussions. Debby Herbenick, an associate professor at Indiana University who studies sexual health, says she was thought that a movie like _Hope Springs_ might have given a lot of couples a helpful starting place to talk about reviving their own sex lives. It also makes sense that seniors would be drawn to characters who look like them, according to Herbenick. “Women particularly find that their sexual desire and arousal is challenged by not feeling very positively about their own bodies,” she says. “So if you’re an older woman who’s already not feeling great about your body, and you’re going to the movies, maybe with your partner, and all you’re seeing are young people getting naked or scantily clad, I can’t imagine that makes you feel that great.” The formula seems to be working at the box office, where older Americans are turning out in [record numbers](http://www.thewrap.com/younger-moviegoers-decrease-in-2014-while-older-audiences-reach-new-highs/). The original _Best Exotic Marigold Hotel_ was a sleeper when it debuted in 2011 (older people don’t seem to care as much about opening weekends) but eventually grew to a worldwide gross of $134 million (on an [estimated budget](http://www.imdb.com/title/tt1412386/) of $10 million, according to IMDB). Compare that to younger romps _No Strings Attached_ and _Friends With Benefits,_ both of which grossed in the same neighborhood in 2011 but had budgets double or triple the size of _Marigold_. It’s no wonder that the producers called a few weeks into the U.S. release to [ask the writer to start on a sequel](http://www.vulture.com/2015/03/ol-parker-on-second-best-exotic-marigold-hotel.html?om%5Frid=AADVuv&om%5Fmid=%5FBU9iDYB8-s05kP) for the star-studded cast. _Second Best_ is already performing decently, holding the [#1 spot](http://deadline.com/2015/03/jupiter-ascending-number-one-international-box-office-chappie-unfinished-business-fifty-shades-focus-1201388386/) at the box office in the U.K., Australia and New Zealand and trailing only _Chappie_ and _Focus_ in its opening weekend in the U.S. (with especially high turnout among the over-55 set) for an $8.5-million domestic weekend gross, [according to _Deadline_](http://deadline.com/2015/03/weekend-box-office-chappie-vince-vaughn-unfinished-business-bomb-1201388029/). If it follows the same trajectory as the original, the numbers are bound to grow each week. Herbenick says having more movies that show the diverse experiences of senior citizens is a good thing, both for the viewers who recognize themselves in the aging faces of Bill Nighy and Judi Dench and for younger audiences who can learn to see the elderly as the multifaceted people they are. The icing on the cake is that these stories are usually more grounded in the real world than many of their younger counterparts. They’re about what happens _after_ the happily ever after. With that in mind, bring on _Because I Said So Too_, _It’s More Complicated_ and _Something Else Has Gotta Give._ ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3734380/romantic-comedies-senior-citizens/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3734380/romantic-comedies-senior-citizens/"},"headline":"How the Romantic Comedy for Senior Citizens Became Film's Hippest Genre","datePublished":"2015-03-12T13:30:26.000Z","dateModified":"2026-08-04T07:59:45.840Z","description":"The Second Best Exotic Marigold Hotel, in theaters now, is the latest in a growing trend","url":"https://time.com/3734380/romantic-comedies-senior-citizens/","keywords":["movies"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9164cc480ddaf624/6987826fcd1bba13ff6f58dd/second-best-exotic.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Sarah Begley","jobTitle":null,"url":"https://time.com/author/sarah-begley/"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9164cc480ddaf624/6987826fcd1bba13ff6f58dd/second-best-exotic.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"BEMH2_08564.jpg","caption":"BEMH2_08564.jpg","creditText":"Laurie Sparham—Twentieth Century Fox Film Corporation","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/movies/","name":"movies"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/3734380/romantic-comedies-senior-citizens/","name":"How the Romantic Comedy for Senior Citizens Became Film's Hippest Genre"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"A 100-Year-Old Sex Therapist on Having Good Sex, Then and Now","description":"A practicing sex therapist in New York City, Dr. Shirley Zussman has witnessed everything from the legalization of the contraceptive birth control pill to the AIDs epidemic in the 1980s to the rise of internet porn in the new millenium.","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/uJFYIrvP/poster.jpg?width=720","uploadDate":"2014-08-20T13:40:15.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/uJFYIrvP.m3u8","embedUrl":"https://time.com/3734380/romantic-comedies-senior-citizens/","duration":"PT3M13S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3734380/romantic-comedies-senior-citizens/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```