Here's the New Camera That Could Kill GoPro

Xiaomi unveiled its first action camera on Monday, and it beats the entry-level GoPro Hero on both price and specs.

The Yi Camera, which will be available in only China, is on sale for 399RMB ($64), about half the price of the $130 GoPro Hero, The Verge reports. The Yi Camera has a 16-megapixel camera that can record 60 frames per second. That trumps the GoPro Hero’s five-megapixel camera, which can record only 30 frames per second.

While the word’s still out on how the Yi Camera feels during real-life use, its launch is Xiaomi’s latest step beyond the smartphone market, which previously included smart TVs and fitness bands. Xiaomi doesn’t sell its products in the U.S. yet, but it’s planning to open an online shop focused on non-mobile phone products for the American market.

The 15 Most Bizarre Moments From the Consumer Electronics Show

A brand ambassador tests Samsung's Gear VR headset at the Samsung Galaxy booth on Jan. 6, 2015.

Jae C. Hong—AP

Frank Lee, Brand Marketing for LG Electronics MobileComm USA, demonstrates the enhanced selfie feature on the new LG G Flex 2 mobile phone on Jan. 5, 2015.

Michael Nelson—EPA

Attendees lay on Serta mattresses at the Serta stand on Jan. 6, 2015.

Robyn Beck—AFP/Getty Images

Joe Clayton, CEO of Dish, arrives on stage banging a bass drum followed by company mascots during the Dish news conference on Jan. 5, 2015.

Rick Wilking—Reuters

A transparent TRW model car is seen on Jan. 6, 2015.

Yang Lei—Xinhua Press/Corbis

At the 'Unveiled-event' a young woman has a look at salad on Jan. 4, 2015.

Britta Pedersen—dpa/Corbis

The drone 'Nano' from 'Zano' on Jan. 8, 2015.

Britta Pedersen—dpa/Corbis

Attendees interact with wity screens that run on Intel's Realsense technology on Jan. 6, 2015.

Michael Nelson—EPA

An attendee wears Altspace Virtual Reality head ware on Jan. 6, 2014.

Michael Nelson—EPA

Sony Electronics President and COO Mike Fasulo displays the Sony 4K Action Cam at a press event on Jan. 5, 2015.

David Becker—Getty Images

Consumer Electronics Association President and CEO Gary Shapiro exits a Mercedes-Benz F 015 autonomous driving automobile after it was unveiled at a Mercedes-Benz press event on Jan. 5, 2015.

David Becker—Getty Images

A display shows Panasonic's virtual make-up mirror at a Panasonic news conference on Jan. 5 , 2015.

Steve Marcus—Reuters

Selfie sticks of the company 'Noosy' displayed on Jan. 8, 2015.

Britta Pedersen—EPA

World freediving champion Stig Severinsen holds his breathe underwater for a total of 5 minutes, 35 secs to demonstrate the functionality and accuracy of the Masimo SET pulse oximetry device on Jan. 8, 2015.

Robyn Beck—AFP/Getty Images

Workers install an advertisement for a new S'UHD TV from Samsung Electronics on the side of the Las Vegas Convention Center on Jan. 4, 2015.

Steve Marcus—Reuters

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[The Verge]

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