--- title: Agent Carter: Creator of Marvel Show on 1940s Sexism and Peggy Carter description: In the new ABC show, Peggy Carter battles bad guys and sexism in the 1940s canonical: https://time.com/3654883/agent-carter-creator-marvel-female/ author: Eliana Dockterman article:opinion: false article:content_tier: free article:published_time: 2015-01-06T14:44:50.000Z article:modified_time: 2026-04-13T08:56:31.623Z article:section: Entertainment og:title: 'Agent Carter' Creator on the Pressures of Creating Marvel's First Female Project og:description: In the new ABC show, Peggy Carter battles bad guys and sexism in the 1940s og:url: https://time.com/3654883/agent-carter-creator-marvel-female/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf2e9339a9836f4de/69877843f887dc45b8e8957c/agent-carter.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: HAYLEY ATWELL og:type: article twitter:card: summary_large_image twitter:title: 'Agent Carter' Creator on the Pressures of Creating Marvel's First Female Project twitter:description: In the new ABC show, Peggy Carter battles bad guys and sexism in the 1940s twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf2e9339a9836f4de/69877843f887dc45b8e8957c/agent-carter.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # _Agent Carter_ Creator on the Pressures of Creating Marvel's First Female Project > Sponsored content. 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Terms and conditions apply. * Savings buckets are a feature of Ally Bank's Savings Account. * No ATM fees from Ally Bank at Allpoint and Moneypass ATMs plus we reimburse for fees charged by other ATM owners nationwide up to $10 per statement cycle. * Early direct deposit offers eligible direct deposits up to two days sooner. * Spending buckets are a feature of Ally Bank's Spending Account.  by [Eliana Dockterman](https://time.com/author/eliana-dockterman/)  ## Eliana Dockterman Correspondent Jan 6, 2015 2:44 PM UTC  Hayley Atwell stars as Agent Peggy Carter in Agent Carter Hayley Atwell stars as Agent Peggy Carter in Agent CarterBob D'Amico—ABC  by [Eliana Dockterman](https://time.com/author/eliana-dockterman/)  ## Eliana Dockterman Correspondent Jan 6, 2015 2:44 PM UTC In the Marvel universe Peggy Carter, known as Captain America’s love interest and founder of S.H.I.E.L.D., is a pioneer. The creators of _Agent Carter_, the eight-episode series [premiering on ABC Tuesday night](http://time.com/3654678/review-agent-carter-delivers-a-super-heroine/), hope Peggy will be a different type of trailblazer. _Agent Carter_ is the first of Marvel Studios’ properties to feature woman as its hero. Though Marvel has announced two upcoming female-centric projects—Netflix’s [_A.K.A. Jessica Jones_](http://time.com/3640760/big-eyes-krysten-ritter/)_,_ which airs later this year, and a [_Captain Marvel_](http://time.com/3554606/captain-marvel-movie-kelly-sue-deconnick/) film for 2017—_Agent Carter_ will be a litmus test as to whether _Avengers_ fans will tune in to see a female superhero in primetime. And as if that weren’t enough pressure, creators Tara Butters and Michele Fazekas (_Law & Order: SVU_, _Reaper_ and _Resurrection_) were also tasked with making a compelling 1940s period thriller — for television. “We’re trying to please many people,” Butters tells TIME. “But first we wanted to make a show that we would want to watch ourselves.” _Agent Carter_ begins shortly after the film _Captain America: The First Avenger_ ends. Cap is presumed dead, the Nazi initiative HYRDRA has (allegedly) been defeated and Peggy Carter (British actress Hayley Atwell reprises her role from the _Captain America_ films) has returned to her desk job at top secret government agency SSR. There, Carter has to deal with institutionalized sexism from men who treat her as a glorified secretary. “She is undervalued coming off the war,” says Butters. “We looked back at the female code breakers that were used at Bletchley Park who were given these positions that were considered ‘men’s work’ during the war, and then when the war was over, they were asked to go home.” Both Carter and her roommate struggle with how to direct their exceptional talents when they’re expected to simply marry and have children. Butters and Fazekus signed on to do a Marvel show for ABC before they even knew Peggy Carter would be the central character. They were thrilled to find out they were helming the first female-driven Marvel project, but knew they had to be careful in how they handled the period’s sexism. “As much as it’s all very time-appropriate, it would kind of grate on you if every week you saw these men not realizing Peggy’s potential. You definitely see her prove herself to these people and see her relationship with each and every man change and grow in different ways.” Stuck as a pencil pusher, Carter jumps at the chance to help exonerate her former colleague Howard Stark (Dominic Cooper) when he winds up on SSR’s most-wanted list after his dangerous weapons technology surfaces on the black market. Carter becomes a double-agent working with Stark’s butler, Edwin Jarvis (James D’Arcy). Carter quickly learns to use the sexism she faces as just another tool in her arsenal. “Her superpower is that people underestimate her, and she uses that to her advantage,” says Butters. “People think it doesn’t matter what you say in front of her because she’s just a girl, and as much as that may rankle her, she uses it to come out on top.” Butters and Fazekus drew from a wide range of inspirations, including the Indiana Jones movie _Raiders of the Lost Ark_, which, like the first _Captain America_ film, featured scientific-minded Nazis. Bloggers are also comparing the show’s concept to J.J. Abrams’ _Alias_ in that they both center on female double agents. “J.J. Abrams did a wonderful job creating a smart female character who could kick butt in _Alias_, and I absolutely used that as a touchstone,” Butters says. “Where we differ is that _Agent Carter_ isn’t as formulaic. You don’t see her in a different wig every week.” Whether this plot will appeal to Marvel diehard fans has yet to be seen. “The first female-driven project for Marvel is a period piece, and some Marvel fans might assume that’s not something they’d be interested in. But we were very careful with our dialogue to not make it too period and not make it too modern,” she says. “You can watch the show not having seen any of the _Captain America_ movies and still enjoy the character. That being said, if you are someone who watches everything Marvel, like I do, there are things we’ve laid out in these episodes that play out in the larger Marvel Universe, and you’ll be able to make those connections.” ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3654883/agent-carter-creator-marvel-female/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3654883/agent-carter-creator-marvel-female/"},"headline":"Agent Carter Creator on the Pressures of Creating Marvel's First Female Project","datePublished":"2015-01-06T14:44:50.000Z","dateModified":"2026-04-13T08:56:31.623Z","description":"In the new ABC show, Peggy Carter battles bad guys and sexism in the 1940s","url":"https://time.com/3654883/agent-carter-creator-marvel-female/","keywords":["Living","Television","Marvel"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf2e9339a9836f4de/69877843f887dc45b8e8957c/agent-carter.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Eliana Dockterman","jobTitle":"Correspondent","url":"https://time.com/author/eliana-dockterman/"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf2e9339a9836f4de/69877843f887dc45b8e8957c/agent-carter.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"HAYLEY ATWELL","caption":"HAYLEY ATWELL","creditText":"Bob D'Amico—ABC","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3654883/agent-carter-creator-marvel-female/","name":"Agent Carter Creator on the Pressures of Creating Marvel's First Female Project"}}]}] ```