Nestlé Purina launched a personalized dog food product that will allow pet owners to order food “tailored to their pet’s unique needs and preferences,” the company announced Tuesday.
“By inviting dog owners to tell us the things only they can know about their dogs, we are able to provide a personalized blend optimized to that dog’s individual nutritional needs,” said Brian Lester, director of marketing for Just Right by Purina.
Product users log on to Nestle’s website to enter information such as breed, size and physicality as well as the dog’s eating preferences. The site then churns out a food recommendation and ships it to the owner.
Are you more of a cat person? Nestle is exploring options to offer a similar product for cats.
- The Real Reason Florida Wants to Ban AP African-American Studies, According to an Architect of the Course
- Column: Tyre Nichols' Killing Is The Result of a Diseased Culture
- Without Evusheld, Immunocompromised People Are on Their Own Against COVID-19
- Here Are All the Movies and TV Shows That Make Up the New DCU
- TikTok's 'De-Influencing' Trend Is Here to Tell You What Stuff You Don't Need to Buy
- Column: America Goes About Juvenile Crime Sentencing All Wrong
- Why Your Tax Refund May Be Lower This Year
- Brazil Wants to Abandon a 34,000-Ton Ship at Sea. It Would be an Environmental Disaster
- The 5 Best New TV Shows Our Critic Watched in January 2023