--- title: Halle Berry Launches Lingerie Line 'Scandale Paris' at Target description: Halle Berry is relaunching French lingerie line, Scandale, and is teaming up with retailing giant Target to sell in the U.S. canonical: https://time.com/3536094/halle-berry-lingerie-scandale-paris-target/ author: Helen Regan article:opinion: false article:content_tier: free article:published_time: 2014-10-24T07:27:47.000Z article:modified_time: 2026-02-21T10:59:32.819Z article:section: Entertainment og:title: Halle Berry Is Flogging Parisan Lingerie og:description: The Oscar winner is teaming up with retailing giant Target to sell in the U.S. og:url: https://time.com/3536094/halle-berry-lingerie-scandale-paris-target/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt2d6b514fd7e8cd8b/6987629735ba6fb00bc04a65/people-halle-berry_wong.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: People Halle Berry og:type: article twitter:card: summary_large_image twitter:title: Halle Berry Is Flogging Parisan Lingerie twitter:description: The Oscar winner is teaming up with retailing giant Target to sell in the U.S. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt2d6b514fd7e8cd8b/6987629735ba6fb00bc04a65/people-halle-berry_wong.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # Halle Berry Launches Lingerie Line 'Scandale Paris' at Target by [Helen Regan](https://time.com/author/helen-regan/) ## Helen Regan Oct 24, 2014 7:27 AM UTC  Actress Halle Berry poses for a photo at a small press event to announce her new lingerie line, Oct. 23, 2014 in New York. Actress Halle Berry poses for a photo at a small press event to announce her new lingerie line, Oct. 23, 2014 in New York.Frazier Moore—AP by [Helen Regan](https://time.com/author/helen-regan/) ## Helen Regan Oct 24, 2014 7:27 AM UTC Halle Berry is [relaunching](http://www.latimes.com/fashion/alltherage/la-ar-halle-berry-launches-lingerie-line-at-target-oct-27-20141023-story.html) French lingerie line Scandale and teaming up with retailing giant Target to sell in the U.S. The Oscar-winning actress’s Scandale Paris collection will be available to buy in selected Target stores and online at Target.com from Oct. 27, reports the Los Angeles _Times._ Berry discovered the 80-year-old luxury lingerie label while shopping in Paris and wanted to revive the brand globally. “I fell in love with Scandale while I was in Paris, because the brand reminded me of the city itself — beautiful and inspiring,” Berry said. The _Extant_ star teamed up with designers at Scandale and lingerie manufacturer Erik Ryd in order to launch a line for the American market. “I am excited for the U.S. debut to be at Target and to launch the brand globally in 2015\. I look forward to giving more women the chance to enjoy what European women have come to love for more than eight decades,” she said. The 10-piece collection will feature items ranging from $7 to $18. \[[_L.A. Times_](http://www.latimes.com/fashion/alltherage/la-ar-halle-berry-launches-lingerie-line-at-target-oct-27-20141023-story.html)\] ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3536094/halle-berry-lingerie-scandale-paris-target/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3536094/halle-berry-lingerie-scandale-paris-target/"},"headline":"Halle Berry Launches Lingerie Line 'Scandale Paris' at Target","datePublished":"2014-10-24T07:27:47.000Z","dateModified":"2026-02-21T10:59:32.819Z","description":"From Monday you'll be able to buy Berry's new collection at Target for $7 to $18","url":"https://time.com/3536094/halle-berry-lingerie-scandale-paris-target/","keywords":["celebrities","Target","fashion"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt2d6b514fd7e8cd8b/6987629735ba6fb00bc04a65/people-halle-berry_wong.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Helen Regan","jobTitle":null,"url":"https://time.com/author/helen-regan/"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt2d6b514fd7e8cd8b/6987629735ba6fb00bc04a65/people-halle-berry_wong.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"People Halle Berry","caption":"People Halle Berry","creditText":"Frazier Moore—AP","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/celebrities/","name":"celebrities"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/3536094/halle-berry-lingerie-scandale-paris-target/","name":"Halle Berry Launches Lingerie Line 'Scandale Paris' at Target"}}]}] ```