--- title: Jessie Ware's 'Tough Love': How the British R&B Star Got Bold description: Featuring collaborations with Ed Sheeran and Miguel, 'Tough Love' shows off the British soul singer's talents like never before canonical: https://time.com/3528141/jessie-ware-tough-love-interview/ author: Nolan Feeney article:opinion: false article:content_tier: free article:published_time: 2014-10-21T17:58:41.000Z article:modified_time: 2026-02-21T10:54:45.154Z article:section: Entertainment og:title: Jessie Ware's New Album is Bolder Than Ever og:description: The singer's sophomore effort, 'Tough Love,' is out now og:url: https://time.com/3528141/jessie-ware-tough-love-interview/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4b0be5b1d7a2fcff/698761f935ba6ff22cc04951/jessie-ware-tough-love.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3744 og:image:height: 2106 og:image:alt: Jessie Ware Tough Love og:type: article twitter:card: summary_large_image twitter:title: Jessie Ware's New Album is Bolder Than Ever twitter:description: The singer's sophomore effort, 'Tough Love,' is out now twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4b0be5b1d7a2fcff/698761f935ba6ff22cc04951/jessie-ware-tough-love.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Jessie Ware's _Tough Love_: Why the Singer's New Album Sounds So Bold > Sponsored content. 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Terms and conditions apply. * Savings buckets are a feature of Ally Bank's Savings Account. * No ATM fees from Ally Bank at Allpoint and Moneypass ATMs plus we reimburse for fees charged by other ATM owners nationwide up to $10 per statement cycle. * Early direct deposit offers eligible direct deposits up to two days sooner. * Spending buckets are a feature of Ally Bank's Spending Account.  by [Nolan Feeney](https://time.com/author/nolan-feeney/)  ## Nolan Feeney Oct 21, 2014 5:58 PM UTC  Jessie Ware, Tough Love Jessie Ware, Tough Love Tim Zaragoza  by [Nolan Feeney](https://time.com/author/nolan-feeney/)  ## Nolan Feeney Oct 21, 2014 5:58 PM UTC When Jessie Ware broke through with [“Wildest Moments,”](https://www.youtube.com/watch?v=bMJkddvJ4L4) two things were immediately clear to anyone who followed the song’s muffled, echoing instructions to “Listen listen listen!” First, that volatile couples everywhere had a new anthem. Second, that Jessie Ware had _a voice_: elegant and intentionally unflashy, but still plainly capable of holding its own alongside her contemporaries. That’s part of why it’s a little shocking to hear the 30-year-old Brit admit she only recently stopped feeling self-conscious about it. “I was scared about showing more of my voice,” Ware says of her sophomore effort, _Tough Love_, out now. “I couldn’t have written this album before. I didn’t feel confident enough.” What a difference a few years makes. Nearly everything about _Tough Love_ is bolder than her 2012 debut, _Devotion_, from the edgier production (courtesy of one of pop’s biggest producers) to her vocals (whose power is no secret this time around) to her collaborators (hungover sessions with “Adore” crooner Miguel and a spontaneous Ed Sheeran collaboration dot the credits). Just listen to the soaring [“Say You Love Me,”](https://www.youtube.com/watch?v=DAMM8JVbr8g) and it’s clear fans are dealing with a new and improved Jessie Ware. Finally, the singer jokes, she’s “letting it all hang out.” The turning point, Ware says, occurred while working with [“Stay With Me”](https://www.youtube.com/watch?v=pB-5XG-DbAA) songwriter James Napier, who co-wrote the album’s blistering torch song, “Pieces,” and begged her not to hold back. “I remember Jimmy being like, ‘I want to _hear_ you Jessie, I want to hear you _sing_,’” she recalls. “‘You let it rip in shows! Why can’t I hear that?’” Ware worried she was screaming bloody murder until she played the song for the xx’s whisperer-in-chief Romy Madley Croft, who gave her an unlikely confidence boost. “I was like, ‘Oh God, how is this going to go down with the queen of subtlety and understated vocals?’” Ware says. “She was like, ‘I’ve been waiting for you to have a song like this.’ It really reassured me.” Just like her debut, _Tough Love_ drew some inspiration from a wedding. Ware wrote “Wildest Moments” after she and her best friend got into a fight at one and didn’t speak for weeks. (“I wrote a pretty good song out of it, so I’m glad we had that fight!” she says. “We’re still best friends.”) The slick electro thump of _Tough Love_‘s “You & I (Forever),” meanwhile, was inspired by how long it took Ware’s high school sweetheart, whom she married in August, to pop the question. (Ware herself walked down the aisle to Sade’s “Your Love Is King”; fans have gotten in touch to say they play her song “Valentine” at their weddings, which Ware notes is actually a terrible choice — the very first line is “So you will never be my lover or my valentine.”) Part of the album’s electronic heft comes from Katy Perry and Kesha hitmaker Benny Blanco, who co-executive produced _Tough Love_ with Sam Smith producer Two Inch Punch under the name BenZel. Word of their collaboration left fans wondering if Ware was pursuing a more club-friendly sound, which wasn’t totally out of the question, given her early work with electronic act SBTRKT and [“Imagine It Was Us,”](https://www.youtube.com/watch?v=u03f5Wnwff0) a dancefloor workout that was tacked on to the U.S. release of _Devotion_. Though Ware says she was inspired by Daft Punk’s “Get Lucky” when recording the Dev Hynes disco jam [“Want Your Feeling,”](https://www.youtube.com/watch?v=tVOkYJEq-po) making dance songs was never the plan. Part of the reason Blanco and Two Inch Punch work under the name BenZel — and pretended for a long time that the project was actually a group of Japanese school girls — was to put some distance between the duo’s work and Blanco’s Top 40 success. “Everyone was like, ‘She’s trying to crack America! She’s going to have a big ol’ hit!’” Ware laughs. “Benny was never that for me. He knows what kind of artist I am.” Still, Ware says she and Blanco fought often in the studio about the direction of the new songs. She balked whenever the material veered too far into pop territory; Blanco told her to “f-ck off” and pushed her to stop hiding in her own songs. Listening to the album, it’s clear Blanco’s influence rubbed off — and that Ware is still adjusting to the change. “I think what Benny wanted was for more people to hear me, and if that meant having more of a direct chorus, then so bloody be it!” she says. “I don’t feel like a pop star.” With _Tough Love_, she may not have a choice for much longer. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3528141/jessie-ware-tough-love-interview/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3528141/jessie-ware-tough-love-interview/"},"headline":"Jessie Ware's Tough Love: Why the Singer's New Album Sounds So Bold","datePublished":"2014-10-21T17:58:41.000Z","dateModified":"2026-02-21T10:54:45.154Z","description":"Featuring collaborations with Ed Sheeran and Miguel, Tough Love shows off the British soul singer's talents in a new way","url":"https://time.com/3528141/jessie-ware-tough-love-interview/","keywords":["Music","ed sheeran"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4b0be5b1d7a2fcff/698761f935ba6ff22cc04951/jessie-ware-tough-love.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Nolan Feeney","jobTitle":null,"url":"https://time.com/author/nolan-feeney/"}],"articleSection":"Entertainment","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4b0be5b1d7a2fcff/698761f935ba6ff22cc04951/jessie-ware-tough-love.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Jessie Ware Tough Love","caption":"Jessie Ware Tough Love","creditText":"Tim Zaragoza","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3528141/jessie-ware-tough-love-interview/","name":"Jessie Ware's Tough Love: Why the Singer's New Album Sounds So Bold"}}]}] ```