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Google is entering the fitness tracking sector. At its annual I/O developers conference, the search and data giant announced Google Fit, a new health platform that allows various apps to share health data for individual users to create a complete picture of their fitness. It’s not yet clear how Google Fit will be presented as a consumer-facing product, but the APIs will let companies such as Nike and Adidas pull data from multiple sources to offer more comprehensive apps. Other Google Fit partners include RunKeeper, Intel, Motorola and LG. Development tools for Google Fit will be available in the coming weeks.

The software is similar to HealthKit, Apple’s new health tracking system for iOS 8 that the company announced last month.

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