--- title: Zero Calorie Chocolate: Kickstarter for Sugar Free Breath Strips description: Remember those Listerine mint strips? It would work just like that canonical: https://time.com/2847777/zero-calorie-chocolate-could-soon-become-a-reality/ author: Samantha Grossman article:opinion: false article:content_tier: free article:published_time: 2014-06-09T14:32:55.000Z article:modified_time: 2026-04-13T07:10:32.050Z og:title: Zero-Calorie Chocolate Could Soon Become a Reality og:description: It would work just like those Listerine breath strips og:url: https://time.com/2847777/zero-calorie-chocolate-could-soon-become-a-reality/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt516826cbf150b03c/698696b8adae44927a543976/136235503.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: 136235503 og:type: article twitter:card: summary_large_image twitter:title: Zero-Calorie Chocolate Could Soon Become a Reality twitter:description: It would work just like those Listerine breath strips twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt516826cbf150b03c/698696b8adae44927a543976/136235503.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # Zero-Calorie Chocolate Could Soon Become a Reality by [Samantha Grossman](https://time.com/author/samantha-grossman/) ## Samantha Grossman Jun 9, 2014 2:32 PM UTC  Bruges and its chocolate Bruges and its chocolateGetty Images by [Samantha Grossman](https://time.com/author/samantha-grossman/) ## Samantha Grossman Jun 9, 2014 2:32 PM UTC First of all, let us say that we stand by [any](http://healthland.time.com/2011/10/11/study-chocolate-lovers-have-lower-risk-of-stroke/) and [all](http://well.blogs.nytimes.com/2014/04/24/why-chocolate-is-good-for-us/) studies which suggest that chocolate is even marginally good for you and thus, we support indulging your cravings pretty much whenever. But, if you’re trying to get your fix without all those calories and sugar, then you might be in luck. Calorie-free chocolate “Cravings” are edible strips that you place on your tongue for chocolate flavor. Remember those Listerine breath strips that were all the rage 10 years ago? Yeah, it’s the same idea. No sugar, no calories — just milk chocolate flavor dissolving on your tongue. Creator Ian Goldfarb launched a [Kickstarter campaign](https://www.kickstarter.com/projects/2077077993/cravings-the-zero-calorie-chocolate) to raise money for the project but fell short of his funding goal. His next plan is to seek an equity investor or a bank loan so he can make Cravings a reality. He seems to believe pretty strongly that zero-calorie chocolate could really take off. “It’s a chocoholic’s dream,” Goldfarb[ told ](http://www.nydailynews.com/life-style/man-invents-zero-calorie-chocolate-strips-crush-cravings-article-1.1819957)the New York _Daily News_. Is it _really_, though? Could this really satisfy your chocolate craving like a good old fashioned Hershey’s bar? Probably not, but it _could_ be a good alternative for people who have self-control. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/2847777/zero-calorie-chocolate-could-soon-become-a-reality/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/2847777/zero-calorie-chocolate-could-soon-become-a-reality/"},"headline":"Zero-Calorie Chocolate Could Soon Become a Reality","datePublished":"2014-06-09T14:32:55.000Z","dateModified":"2026-04-13T07:10:32.050Z","description":"Remember those Listerine mint strips? 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