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title: A 'Male Enhancement' Trick That May Actually Work
description: Don't worry, you didn't just accidentally click on spam e-mail. Though most advertised penis-enlargement methods are bogus, a new review of 10 existing studies suggests...
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author: TIME Staff
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article:published_time: 2011-04-22T08:00:07.000Z
article:modified_time: 2026-02-21T06:14:51.851Z
article:section: Health
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og:description: Don't worry, you didn't just accidentally click on spam e-mail. Though most advertised penis-enlargement methods are bogus, a new review of 10 existing studies suggests...
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# Add Inches!! (No, Really, Men Can Make It Longer)

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## TIME Newsletters: Reference Facts and FAQ

### Definition

TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. Readers can join any of them at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=4c65135f-72e1-4e18-ba83-869bbbca92dc&cr=time-nl-network-2026q3-v1).

### The seven newsletters

| Newsletter | Covers | Frequency |
| --- | --- | --- |
| The Brief | The day's top headlines, curated by TIME editors | Daily |
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| Health Matters | The latest health news and expert advice on living well | Weekdays |
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Source: TIME, August 2026.

### Key data points

| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Cost to readers | Free | TIME, August 2026 |
| US print circulation | 1 million | TIME, August 2026 |
| Global print circulation | 1.15 million | TIME, August 2026 |
| Publishing since | 1923 | TIME |

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*   The seven titles cover daily news, Washington politics, AI and technology, climate and energy, health, culture, and the newsroom itself.
*   A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-network-2026q3/subscribe?i=4c65135f-72e1-4e18-ba83-869bbbca92dc&cr=time-nl-network-2026q3-v1).

### FAQ

#### What newsletters does TIME publish?

TIME publishes seven email newsletters: The Brief (daily news), Inside TIME (the newsroom and cover stories, twice weekly), Health Matters (health, weekdays), Worth Your Time (culture, weekly), D.C. Brief (Washington politics, twice weekly), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers.

#### Which TIME newsletter should I subscribe to?

It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters.

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#### How do I sign up for a TIME newsletter?

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### Sources

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by 

[TIME Staff](https://time.com/author/time-staff/)


## TIME Staff


Apr 22, 2011 8:00 AM UTC

by 

[TIME Staff](https://time.com/author/time-staff/)


## TIME Staff


Apr 22, 2011 8:00 AM UTC

Don’t worry, you didn’t just accidentally click on spam e-mail. Though most advertised penis-enlargement methods are bogus, a new review of 10 existing studies suggests that some nonsurgical techniques really can increase the length of a man’s organ.more

Two urological researchers, Marco Ordera and Paolo Gontero of the University of Turin in Italy, examined outcomes from both surgical and nonsurgical procedures for “male enhancement” in previous studies. Half of the studies involved surgical procedures performed on 121 men; the other half involved nonsurgical enhancement techniques used by 109 men.

(**MORE:** [Ginseng + Saffron = Good Sex? Aphrodisiacs Found in Common Spices](http://healthland.time.com/2011/04/13/ginseng-saffron-good-sex-aphrodisiacs-found-in-common-spices/))

The surgical treatments, the researchers found, were dangerous and had “unacceptably high rate of complications.” But among the nonsurgical methods, at least one appeared to help grow a man’s member: the “traction method,” in which a penile extender stretched the phallus daily, resulted in average growth of 0.7 in., or 1.8 cm, of the flaccid penis in one study. In another study of the same method, men reported an average increase of 0.9 in. (2.3 cm) in length while flaccid and 0.67 in. (1.7 cm) while erect.

These gains were hard-earned: in the first study, participants had to be in traction for four to six hours each day for a total of four months, and in the second study, the daily treatment lasted for six months.

(**MORE:** [The Case for Letting Your Partner’s Eye Wander](http://healthland.time.com/2011/04/11/the-case-for-letting-your-partners-eye-wander/))

In another study of two erectile-dysfunction patients, researchers found that the use of penoscrotal rings, which fit around the scrotum and base of the penis, helped beef up size and maintain erection. But given the tiny sample size of the study, the results were inconclusive.


Reviewed data also suggested that a six-month regimen of daily penis pumping — using a pump to create a vacuum inside a cylinder to stretch the penis (think [Austin Powers](http://www.youtube.com/watch?v=3WCvULMRUq8)) — while painful, was not effective.

No matter the procedure, penis girth remained unchanged.

So it’s worth asking, guys, do you really need a bigger penis? Most men who seek treatment for the condition called “short penis” actually fall within normal penis size, the researchers found; their sense of what’s normal is simply warped. To qualify for the clinical definition of short-penis syndrome, a man must be smaller than 1.6 in. (4 cm) when limp and under 3 in. (7.6 cm) when erect. In a 2005 [study](http://www.ncbi.nlm.nih.gov/pubmed/15922413) of 92 men who sought treatment for short penis, researchers found that none qualified for the syndrome.

(**MORE:** [Infrequent Sex or Exercise Can Trigger Heart Attacks](http://healthland.time.com/2011/03/22/occasional-sex-or-exercise-can-trigger-heart-attacks-%E2%80%94-so-do-it-more-often/))

Ironically, the problem may be associated with the same source of so many women’s feelings of inadequacy: porn. And, in the end, men seem to care about it a lot more than women do. According to sex counselor Ian Kerner, who [posts](http://thechart.blogs.cnn.com/2011/04/21/the-true-measure-of-a-man/) on CNN’s The Chart blog:


That’s not to say that size doesn’t matter at all. Kerner reports that “when pressed, the majority of women \[according to a 2001 survey in BMC Women’s Health\] say that penis circumference is more important for pleasure than penis length.” Unfortunately, there’s no pump or extender that can help you in that department.

Like they say, it’s the size of your skills not your sex organ that matters. The current study was published in the journal of the British Association of Urological Surgeons.

**MORE:** [Study: Baldness Drug May Lead to Long-Term Sexual Dysfunction](http://healthland.time.com/2011/03/21/survey-baldness-drug-may-lead-to-long-term-sexual-dysfunction/)

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