This is what happens when you cross an electronics brand with a box office juggernaut
Samsung unveiled a limited edition ‘Iron Man’ smartphone on Tuesday to coincide with the Marvel comic book hero’s latest big screen appearance in the box office smash Avengers: Age of Ultron.
The Iron-Man-themed Galaxy S6 Edge is part of an ongoing partnership that Samsung launched with Marvel last June, in an attempt to find cross-promotional opportunities between movies and electronic devices.
The latest hybrid product comes in a matching red and gold case that Iron Man fans will immediately recognize as their superhero’s preferred color scheme. A decal of Iron Man’s face is also printed on the back of the phone.
Unfortunately for fans stateside, the phone will only go on sale in South Korea, Samsung’s home country, beginning May 27, followed by limited releases in China and Hong Kong in June.