MONEY Autos

Get Behind the Wheel of a New Porsche…for Just $300

For the price of a speeding ticket, you can drive a Boxster or a 911 Carrera.

Race a brand-new Porsche for $300 — with a no-ticket guarantee!

Most Porsche models carry hefty sticker prices that keep them out of the reach of most people. But now, in its new Porsche Experience Center in Atlanta, you can climb behind the wheel of any Porsche and drive it on a track with a pro for only a few hundred dollars.

For many people, Porsche 911 sports cars, Panamera GTS sedans and Cayenne Turbo SUVs represent two pinnacles—excellent German engineering and cost. But as Porsche continues to grow its model line-up, the company has a vested interest in getting more consumers to experience its vehicles as well as its brand.

Last year, Porsche brought its new luxury compact crossover utility vehicle, the Macan, to the US market. The CUV starts at $49,900 and joins the Boxster ($51,400) at the entry level end of the lineup. To get more potential buyers into seats, the company has just opened a $100 million, 27-acre facility in Atlanta, where real people can sign up for 90 minutes of driving in any Porsche ($300 for a Boxster, up to $750 to compare a 911 Turbo with a GT3), get hours of track time on the 1.6-mile road circuit (or put SUVs on the off-road course), and get professional instruction.

Inside, customers can enjoy a meal in the Restaurant 356, use a racing simulator, or buy everything from fan gear to watches and leather jackets. Porsche will also rent out space for private events and business conferences.

My favorite stop: The Human Performance Center, where fitness experts can evaluate your physical strength, stamina, nutritional status — even your hydration levels. The Performance Center offers a menu of options, from a 90-minute assessment ($140) all the way up to a 12-month executive plan ($650).

MONEY The Economy

Internet Subsidy Means More Jobs for Poorer Americans, Says FCC

FCC Chairman Tom Wheeler wants broadband Internet for low-income families.

MONEY Gas

Low Gas Prices Expected Until at Least 2017

OPEC doesn't plan to cut production.

OPEC’s long-term strategy report, shown to Reuters in advance of a June summit, shows the 12-nation cartel thinks no one plans to slow oil production. With the cost of a barrel of oil about half what it was last year, that’s good news for drivers who can expect low gas prices until at least 2017.

MONEY Love and Money

What’s the Most You’ve Spent to Attend a Wedding?

MONEY hits the streets to find out how much people have spent to make it to a destination wedding.

MONEY Travel

Inexpensive Alternatives to Top Vacation Spots

Want the fun without the crowds and cost? Visit these substitutes for well-known vacation destinations.

MONEY Taxes

Thieves Stole $50M in Tax Refunds Using IRS’s Online Tool

The hackers apparently used already-stolen identity information to send phony requests through the IRS's website.

MONEY Sports

FIFA Officials Arrested for Corruption, Indicted by U.S. DOJ

The U.S. Justice Department indicted 14 people with ties to international soccer, including FIFA officials, on a long list of charges.

MONEY financial advice

NatureBox CEO’s Biggest Money Mistake

Gautam Gupta, CEO of healthy snack company NatureBox, shares his advice for entrepreneurs—and his biggest money mistake.

MONEY Love and Money

How Millennials and Boomers See Love & Money Differently

When it comes to a romantic partner's earnings power and debt, millennials and baby boomers disagree.

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