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GM’s Plan to Prevent Another Recall Debacle

Mary Barra, CEO of General Motors, speaks at the New York International Auto Show, on April 15, 2014 in New York City.
Mary Barra, CEO of General Motors, speaks at the New York International Auto Show, on April 15, 2014 in New York City. Mark Lennihan—AP

CEO Mary Barra has announced a new "global product integrity" unit to prevent future problems, though hasn't yet detailed how the group would operate, as the car giant faces criticism for its bungled handling of a massive recall for a defect linked to 13 deaths

General Motors has created a new “global product integrity” group in the wake of a major, widely criticized recall earlier this year, CEO Mary Barra announced at the New York International Auto Show on Tuesday. She did not provide details on how the unit would operate, but acknowledged that it should not take 1o years to address a known problem like the ignition-switch failures, which led to at least 13 deaths.

“We know the world is watching,” Barra said at the annual car show. “And we know we’ll be judged by our actions.”

MORE: Should Mary Barra be on the 2014 Time 100? Vote now.

GM recalled 2.6 million cars in February for an ignition-switch problem that was detected as early as 2004, CNNMoney reports. Barra, who became the company’s first female CEO in January, testified in front of congressional committees this month about the mishandled recall. She has also met with and apologized to some of the families of the drivers who died as a result of the flaw.

[CNNMoney]

 

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