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---
title: BTS&#x27;s Jung Kook&#x27;s Power Walk Could Be Your New Favorite Meme
description: The youngest member of K-pop group BTS has a new viral meme, thanks to his appearance on the MAMA stage last week.
canonical: https://time.com/5482958/jungkook-walk-meme/
author: Raisa Bruner
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article:content_tier: free
article:published_time: 2018-12-18T18:35:22.000Z
article:modified_time: 2026-04-13T07:56:31.113Z
og:title: BTS&#x27;s Jung Kook&#x27;s Power Walk Could Be Your New Favorite Meme
og:description: The K-pop star set the internet alight with his power strut and launched a meme
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og:image:alt: 2018 Mnet Asian Music Awards in Hong Kong
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twitter:title: BTS&#x27;s Jung Kook&#x27;s Power Walk Could Be Your New Favorite Meme
twitter:description: The K-pop star set the internet alight with his power strut and launched a meme
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![](https://static.time.com/v3/assets/bltea6093859af6183b/blt5b8a92258be36bdc/698941cfb21a9c7e714ffbe2/bts-mama-hong-kong.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# BTS's Jung Kook's Runway Walk Is Your New Favorite Power Entrance Meme

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![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Raisa Bruner](https://time.com/author/raisa-bruner/)


![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=96&quality=75&auto=webp)

## Raisa Bruner


Dec 18, 2018 6:35 PM UTC

![2018 Mnet Asian Music Awards in Hong Kong](https://static.time.com/v3/assets/bltea6093859af6183b/blt5b8a92258be36bdc/698941cfb21a9c7e714ffbe2/bts-mama-hong-kong.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

V, Suga, Jin, JungKook, Jimin, J-Hope and RM of BTS attend the 2018 Mnet Music Awards in Hong Kong at AsiaWorld–Expo on December 14, 2018 in Hong Kong, Hong Kong.

V, Suga, Jin, JungKook, Jimin, J-Hope and RM of BTS attend the 2018 Mnet Music Awards in Hong Kong at AsiaWorld–Expo on December 14, 2018 in Hong Kong, Hong Kong.Anthony Kwan—Getty Images

![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Raisa Bruner](https://time.com/author/raisa-bruner/)


![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=96&quality=75&auto=webp)

## Raisa Bruner


Dec 18, 2018 6:35 PM UTC

Prepare to add a new meme to your internet repertoire, starring BTS’s Jung Kook strutting fearlessly on a stage. It all went down at last week’s Mnet Asian Music Awards in Hong Kong. Known as “MAMA,” the awards event featured and honored some of Asia’s biggest stars, including [the K-pop sensation BTS](http://time.com/collection-post/5414052/bts-next-generation-leaders/), who took home [big prizes](http://www.koreaherald.com/view.php?ud=20181216000247) for Artist and Album of the Year.

But Jung Kook, who is the [youngest member](http://time.com/collection-post/5418827/bts-members/) of the seven-man group, made a particular impression during the opening sequence of their performance of “Airplane Pt. 2,” a Latin-inflected pop-meets-rap song from their chart-topping 2018 album _Love Yourself: Tear_. Fans reworked footage of Jung Kook’s entrance power walk into a composite video set to Beyonce’s “Partition” — and a meme was born. Fans are now comparing his power walk to those moments when you are feeling yourself most — and bowing down to Jung Kook’s flawless, Beyoncé-level attitude.

This isn’t the first time Jung Kook or his bandmates RM, Suga, J-Hope, Jin, Jimin and V have set the internet alight with just a few moves. They [regularly go viral](http://time.com/5472018/person-of-the-year-poll-winner/) on social media following performances or appearances, from [their speech](http://time.com/5405422/bts-k-pop-united-nations-address/) at the U.N. General Assembly this fall to their slots on [late-night talk shows](http://time.com/5406839/bts-on-jimmy-fallon/) when they were in the U.S. on a sold-out tour this fall.

> [](https://twitter.com/cultkoo/status/1073724589270810624)

> [](https://twitter.com/ultems/status/1074144391441321990)


> [](https://twitter.com/gcfseesawjk/status/1074198810950332416)

> [](https://twitter.com/jkactivities/status/1073591347167313920)

> [](https://twitter.com/btschartdata/status/1074062686244229120)


> [](https://twitter.com/gaIorejmn/status/1074016895752433666)

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