--- title: Sliced Ketchup Kickstarter Launches Slice of the Sauce description: For anyone who's ever bitten into a sandwich only to end up with sauce all over them, sliced ketchup is here to cure those spill woes. canonical: https://time.com/5212483/sliced-ketchup-reactions/ author: Megan McCluskey article:opinion: false article:content_tier: free article:published_time: 2018-03-23T15:21:29.000Z article:modified_time: 2026-04-13T07:51:34.994Z og:title: Sliced Ketchup Is Here to Keep All Your Sandwiches Mess-Free og:description: The Internet has mixed feelings about the condiment og:url: https://time.com/5212483/sliced-ketchup-reactions/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf714e6294085b63b/69892bc5db2987104425f318/ketchup.jpg?branch=production&width=509&quality=75&auto=webp&crop=16:9 og:image:width: 509 og:image:height: 286 og:image:alt: 594376115 og:type: article twitter:card: summary_large_image twitter:title: Sliced Ketchup Is Here to Keep All Your Sandwiches Mess-Free twitter:description: The Internet has mixed feelings about the condiment twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf714e6294085b63b/69892bc5db2987104425f318/ketchup.jpg?branch=production&width=509&quality=75&auto=webp&crop=16:9 ---  # Sliced Ketchup Is Here to Keep All Your Sandwiches Mess-Free and It's Already Polarizing > Sponsored content. 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Every edition is assembled by TIME editors rather than generated automatically.  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Mar 23, 2018 3:21 PM UTC  Ketchup Ketchup Johner Images/Getty Images/Johner RF  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Mar 23, 2018 3:21 PM UTC For anyone who’s ever eagerly bitten into a big, juicy [sandwich](http://time.com/5205886/sandwich-order-jail-security-booth-arrest/) only to end up with [sauce](http://time.com/5061306/sriracha-arrest-pizza/) all over them, sliced [ketchup](http://www.extracrispy.com/drinks/4475/would-you-drink-this-cocktail-made-with-ketchup-and-jger) is here to cure those spill woes. Thanks to Los Angeles-based food entrepreneur Emily Williams, ketchup lovers will hopefully soon be able to savor their favorite condiment in slice form. The [Slice of Sauce](https://www.sliceofsauce.com) creator and her business partner, Thac Lecong, have recently launched a [Kickstarter](https://www.kickstarter.com/projects/sliceofsauce/slice-of-saucetm) in hopes of crowdsourcing funds to get their product into production. “The slice is going to revolutionize the way that we sauce,” Williams says of the portable ketchup slices in the video promoting the campaign. “But it’s also all-natural, no preservatives. This flavor is the real deal.” Unfortunately, some skeptics aren’t so sure about this new method of ketchup consumption. “I just discovered something called a ketchup slice and it’s an absolute abomination. A crime. Just don’t do it,” Twitter user Ari Shapiro wrote. “I don’t want a ketchup fruit roll-up or anything that resembles a processed slice of ketchup. If someone I know is using this new product, I will disown them in public.” > [](https://twitter.com/ari%5Fshapiro/status/977191468866523136) However, others are totally on board with the product. “I am so ready for a ketchup slice on my bacon & egg burger my mouth watering at the prospect,” tweeted user Supergoodplus. > [](https://twitter.com/supergoodplus/status/976992935479730176) Watch the video below. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5212483/sliced-ketchup-reactions/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5212483/sliced-ketchup-reactions/"},"headline":"Sliced Ketchup Is Here to Keep All Your Sandwiches Mess-Free and It's Already Polarizing","datePublished":"2018-03-23T15:21:29.000Z","dateModified":"2026-04-13T07:51:34.994Z","description":"The Internet has mixed feelings about the condiment","url":"https://time.com/5212483/sliced-ketchup-reactions/","keywords":["Newsfeed","Food & Drink","Bizarre"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf714e6294085b63b/69892bc5db2987104425f318/ketchup.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Megan McCluskey","jobTitle":"Staff Writer","url":"https://time.com/author/megan-mccluskey/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf714e6294085b63b/69892bc5db2987104425f318/ketchup.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"594376115","caption":"Ketchup","creditText":"Johner Images/Getty Images/Johner RF","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/5212483/sliced-ketchup-reactions/","name":"Sliced Ketchup Is Here to Keep All Your Sandwiches Mess-Free and It's Already Polarizing"}}]}] ```