--- title: Crock Pot Issues Statement After Fire in This Is Us Episode description: The slow cooking appliance maker insists it's perfectly safe to use, despite a depiction of a tragic house fire occurring on 'This Is Us.' canonical: https://time.com/5118580/crockpot-this-is-us/ author: Raisa Bruner article:opinion: false article:content_tier: free article:published_time: 2018-01-25T16:26:27.000Z article:modified_time: 2026-04-13T07:50:03.944Z og:title: Crock-Pot Says That This Is Us Episode Is 'Nearly Impossible' og:description: The internet is concerned about the appliance og:url: https://time.com/5118580/crockpot-this-is-us/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt43507c63736f0bb3/6988f977bc6cfc0b663e4c53/crockpot.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 1870 og:image:height: 1052 og:image:alt: crockpot-target og:type: article twitter:card: summary_large_image twitter:title: Crock-Pot Says That This Is Us Episode Is 'Nearly Impossible' twitter:description: The internet is concerned about the appliance twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt43507c63736f0bb3/6988f977bc6cfc0b663e4c53/crockpot.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Crock-Pot Knows the Internet Is Concerned About Kitchen Safety After That _This Is Us_ Episode > Sponsored content. 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Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk. #### How do I sign up for a TIME newsletter? Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement.  by [Raisa Bruner](https://time.com/author/raisa-bruner/)  ## Raisa Bruner Jan 25, 2018 4:26 PM UTC  Michael Graves Crock Pot from Target. Michael Graves Crock Pot from Target.Anacleto Rapping—LA Times via Getty Images  by [Raisa Bruner](https://time.com/author/raisa-bruner/)  ## Raisa Bruner Jan 25, 2018 4:26 PM UTC It’s been a rough week for the Crock-Pot company, thanks to something that went down on the popular tear-jerker drama [_This Is Us_](http://time.com/4961096/this-is-us-jack-fan-theories/). In a recent episode of the hit NBC show, now in its second season, flashbacks illuminate the beginnings of a tragic house fire. The culprit? A faulty slow cooker is, in the show’s universe, to blame for sparking the house inferno that led to [_that_ mysterious death](http://time.com/4961096/this-is-us-jack-fan-theories/). But the [Crock-Pot company](http://motto.time.com/4633720/slow-cooker-breakfast-recipes/) wants to assure owners that this is a purely fictional scenario — and that its slow cookers are still very much safe to use, despite some show fans suggesting they’re not quite comfortable with their trusty appliances after seeing what went down on _This Is Us_. “Crock-Pot understands the concerns brought up by last night’s episode of _This Is Us,_ and we too are heartbroken by the latest development in Jack’s storyline,” they generously [told the _Washington Post_](https://www.washingtonpost.com/news/food/wp/2018/01/24/crock-pot-tells-this-is-us-fans-our-slow-cookers-wont-kill-you/?utm%5Fterm=.632b410b0802) in a statement. --- > “” --- They noted that — despite the unfortunate portrayal of their appliance — they’ll be continuing to watch the show, which stars Mandy Moore and Chrissy Metz. And they also expressed hope that NBC would help spread “factual information” about Crock-Pot safety, to offset the current narrative of fiery destruction. > [](https://twitter.com/CrockPotCares/status/956242507125415937) People were expressing concern with joking memes nonetheless. > [](https://twitter.com/ChelseaMS731/status/956005013075255296) > [](https://twitter.com/bobbyfinger/status/956540491834822657) > [](https://twitter.com/NY2Pgh/status/956002279588495361) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5118580/crockpot-this-is-us/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5118580/crockpot-this-is-us/"},"headline":"Crock-Pot Knows the Internet Is Concerned About Kitchen Safety After That This Is Us Episode","datePublished":"2018-01-25T16:26:27.000Z","dateModified":"2026-04-13T07:50:03.944Z","description":"\"The safety and design of our product renders this type of event nearly impossible.\"","url":"https://time.com/5118580/crockpot-this-is-us/","keywords":["Newsfeed","Television","Food & Drink"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt43507c63736f0bb3/6988f977bc6cfc0b663e4c53/crockpot.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Raisa Bruner","jobTitle":null,"url":"https://time.com/author/raisa-bruner/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt43507c63736f0bb3/6988f977bc6cfc0b663e4c53/crockpot.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"crockpot-target","caption":"023193.FO.0118.food9.AR Stuff: Michael Graves Crock Pot from Target.","creditText":"Anacleto Rapping—LA Times via Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/5118580/crockpot-this-is-us/","name":"Crock-Pot Knows the Internet Is Concerned About Kitchen Safety After That This Is Us Episode"}}]}] ```