<!-- mobian-agent-page publisher="time" canonical="https://time.com/5050274/dior-bmx-bike/" -->

---
description: Dior Homme is now offering stylish cyclists the chance to invest in some functional fashion with their $3,200, logo-adorned BMX bike.
title: Dior Is Selling Fancy BMX Bikes for $3200 Each
image: https://static.time.com/v3/assets/bltea6093859af6183b/bltc99789f95c0a2ca4/6988f3cc4ee262ebbf310099/dior-homme-bmx-bike.jpg?branch=production&amp;width=3840&amp;quality=75&amp;auto=webp&amp;crop=16:9
---

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltc99789f95c0a2ca4/6988f3cc4ee262ebbf310099/dior-homme-bmx-bike.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9)

* [Newsfeed](/tag/time-section-newsfeed/)  
## Newsfeed  

Update your preferences in [Account Settings](/account/preferences/)  
Close

# Dior Is Now Selling Fancy $3,200 BMX Bikes for a Truly Luxurious Ride


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=3840&quality=75&auto=webp&crop=1:1)

by 

[Cady Lang](/author/cady-lang/)


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=96&quality=75&auto=webp)

## Cady Lang


Update your preferences in [Account Settings](/account/preferences/)

Close

Dec 5, 2017 7:04 PM CUT

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltc99789f95c0a2ca4/6988f3cc4ee262ebbf310099/dior-homme-bmx-bike.jpg?branch=production&width=3840&quality=75&auto=webp&crop=3:2)

Photo: Patrick Demarchelier

![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=3840&quality=75&auto=webp&crop=1:1)

by 

[Cady Lang](/author/cady-lang/)


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=96&quality=75&auto=webp)

## Cady Lang


Update your preferences in [Account Settings](/account/preferences/)

Close

Dec 5, 2017 7:04 PM CUT

In case a $3000 [Hermès skateboard](http://time.com/4905616/hermes-skateboard/ "undefined") didn’t satiate your need for a truly luxurious sporting experience, look no further than Dior Homme, which is now offering stylish cyclists the chance to invest in some functional [fashion](http://time.com/4972038/melania-trump-fashion-photo-gallery/ "undefined") with their latest offering: a logo-adorned BMX bike for the cool sum of $3,200.

According to [_Business of Fashion_](https://www.businessoffashion.com/articles/news-bites/dior-homme-to-launch-bmx-bike "undefined"), the black and red bike is a limited-edition offering as a part of a collaboration with Parisian bike company Bogarde and is inspired by ’90s streetwear culture — a recurring source of inspiration for Dior Homme artistic director Kris van Assche, who teased the luxe bikes arrival on his Instagram in October.

Do take note, however, that there are only 70 of these bikes made, so if you’re in the market for a bicycle that will set you back $3,200 and emblazoned a la the House of Dior, better act fast.

```json
[{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5050274/dior-bmx-bike/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5050274/dior-bmx-bike/"},"headline":"Dior Is Now Selling Fancy $3,200 BMX Bikes for a Truly Luxurious Ride","datePublished":"2017-12-05T19:04:51.000Z","dateModified":"2026-04-13T07:49:06.200Z","description":"Yes, really","url":"https://time.com/5050274/dior-bmx-bike/","keywords":["Newsfeed","viral","Bizarre","fashion"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltc99789f95c0a2ca4/6988f3cc4ee262ebbf310099/dior-homme-bmx-bike.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Cady Lang","jobTitle":null,"url":"https://time.com/author/cady-lang/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltc99789f95c0a2ca4/6988f3cc4ee262ebbf310099/dior-homme-bmx-bike.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Dior-homme-BMX-bike","caption":"","creditText":"Photo: Patrick Demarchelier","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/5050274/dior-bmx-bike/","name":"Dior Is Now Selling Fancy $3,200 BMX Bikes for a Truly Luxurious Ride"}}]}]
```
