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---
title: Taraji P. Henson and Jussie Smollett Team With MAC Viva Glam
description: Empire stars Taraji P. Henson and Jussie Smollett are teaming up with MAC Cosmetics for their new Viva Glam drop, benefitting AIDs research.
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author: Cady Lang
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article:published_time: 2016-11-02T21:41:24.000Z
article:modified_time: 2026-04-13T07:38:20.397Z
og:title: Taraji P. Henson and Jussie Smollett Star in MAC Campaign
og:description: The collaboration will hit stores February 2017
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twitter:title: Taraji P. Henson and Jussie Smollett Star in MAC Campaign
twitter:description: The collaboration will hit stores February 2017
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# _Empire_ Stars Taraji P. Henson and Jussie Smollet Team Up With MAC Cosmetics for a Good Cause

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![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Cady Lang](https://time.com/author/cady-lang/)


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=96&quality=75&auto=webp)

## Cady Lang


Nov 2, 2016 9:41 PM UTC

![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Cady Lang](https://time.com/author/cady-lang/)


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=96&quality=75&auto=webp)

## Cady Lang


Nov 2, 2016 9:41 PM UTC

Move over, Cookie and Jamal — [Taraji P. Henson](http://time.com/4073790/taraji-p-henson-empire-essence/) and [Jussie Smollett](http://time.com/3737304/empire-jussie-smollett-comes-out/) are lending their fierceness to a new platform with a [MAC Cosmetics collaboration](http://style.time.com/2013/02/21/a-beautiful-partnership-mac-and-rihanna-team-up/) that will benefit those affected by HIV/AIDS.

The [_Empire_](http://time.com/4455273/empire-season-3-trailer/) stars are the latest faces of MAC’s #VIVAGLAM campaign, and all the proceeds will go to helping women, men, and children who are living with and affected by HIV/AIDS.

According to a press release, Smollett and Henson, who had [her own MAC collaboration](http://time.com/4463102/taraji-p-henson-is-launching-a-makeup-collaboration-with-mac-cosmetics/) release in September, will have a signature fuschia pink lipstick and matching lipglass for #VIVAGLAM that’s due to drop in February 2017.

Until then, feast your eyes on the flawlessness that is Taraji and Jussie.

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