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New Product Announcements At The Apple Inc. Spring Forward Event
Attendees view the Apple Inc. Macbook laptop during the company's Spring Forward event in San Francisco, California, U.S., on Monday, March 9, 2015. Bloomberg—Bloomberg via Getty Images

Apple Just Confirmed a Big Announcement for Oct. 27

Oct 19, 2016

Apple is holding a press event on Oct. 27 during which it's largely expected to introduce new Mac computers.

Apple's invitation doesn't provide specific details on what the event will entail. However, the tagline for the event, "Hello Again," could be a reference to the unveiling of Apple's original Macintosh.

Apple Mac Event InviteApple Mac Event Invite Apple 

Indeed, technology site Recode reported Tuesday that Apple plans to launch new Macs at the event. Earlier this summer, Bloomberg reported that a new MacBook Air with a USB Type-C port and a refreshed iMac with new graphics chips from AMD were on the horizon.

Among the most popular rumors surrounding Apple's next MacBook Pro holds that the function key row would be replaced by a touchscreen strip, with keys that change functionality depending on which app is being used.

Apple is also said to be working on a dramatic change to the keyboard that could appear in future MacBook products, according to The Wall Street Journal. The company is said to be working on a keyboard that can change its characters using e-ink technology, but it's not expected to debut until 2018.

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