--- title: Marina Joyce: Fans Are Concerned About YouTube Star description: Popular 19-year-old British YouTuber Marina Joyce's fandom was whipped into concerned over her wellbeing, although she says she's just fine. canonical: https://time.com/4426304/marina-rose-joyce-youtube/ author: Raisa Bruner article:opinion: false article:content_tier: free article:published_time: 2016-07-27T20:07:01.000Z article:modified_time: 2026-04-13T07:34:50.391Z og:title: Here's Why Fans Are Concerned About YouTube Star Marina Joyce og:description: A 19-year-old YouTube vlogger's fandom became concerned about her wellbeing. og:url: https://time.com/4426304/marina-rose-joyce-youtube/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: Here's Why Fans Are Concerned About YouTube Star Marina Joyce twitter:description: A 19-year-old YouTube vlogger's fandom became concerned about her wellbeing. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # Here's Why Fans Are Concerned About YouTube Star Marina Joyce > Sponsored content. 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Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk. #### How do I sign up for a TIME newsletter? Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=e59e358a-99be-4397-895c-518657c1f9ca&cr=time-nl-network-2026q3-v1)  by [Raisa Bruner](https://time.com/author/raisa-bruner/)  ## Raisa Bruner Jul 27, 2016 8:07 PM UTC  by [Raisa Bruner](https://time.com/author/raisa-bruner/)  ## Raisa Bruner Jul 27, 2016 8:07 PM UTC Marina Rose Joyce is a 19-year-old British YouTube fashion and beauty vlogger with more than [800,000 subscribers](https://www.youtube.com/user/iRaindropsx). But her fans say they [have become worried](https://twitter.com/BeyondBrandon/status/758377427559075840) about her safety and state of mind in recent months, and overnight the hashtag #SaveMarinaJoyce began trending worldwide as concerns peaked. Joyce has since insisted [that she’s fine on Twitter](https://twitter.com/MarinaJoyce7/status/758213689635844096) and [via a livestream YouNow video](https://www.younow.com/Marina.Joyce/117739108/8238/c01d33r6/b) — and police have confirmed [she’s “safe and well”](https://twitter.com/MPSEnfield/status/758128513841004545) — but her followers continue to suggest that she either is dealing with health issues, an abusive and controlling person in her life, or both. Her videos and social media accounts are inundated with concerned comments. The prolific vlogger, who started posting three years ago, is known for her bleached-blonde hair, bubbly attitude and colorful makeup and clothing. Recently, fans said they started to notice odd things in her videos: bruises on the backs of her arms, a shotgun propped up against a dresser in her bedroom (which she later said is a BB gun) and a distinct change in the energy and tone of her output. After fans fretted about unnerving [tweets](https://twitter.com/MarinaJoyce7/status/753238673165062144) in early July, Joyce posted a video on YouTube to say [that she hasn’t changed at all](https://www.youtube.com/watch?v=Aba-514BKxo). In a subsequent [video](https://www.youtube.com/watch?v=FqhFUbtpiB4) — an advertisement for a clothing brand — that shows Joyce spinning and modeling, [sharp-eared fans](https://www.youtube.com/watch?v=NXWZiHZjol8) said they heard her whisper “help me” at one point, and later said they saw bruises on the backs of her arms. On Tuesday night, Joyce began tweeting to invite followers to a 6:30 a.m. meetup at Bethnal Green, a park in London. > [](https://twitter.com/MarinaJoyce7/status/758072430145462273) [Friends](https://twitter.com/DylanTheFishy/status/758129322674622465) recommended that fans stay away from the early morning meeting. But in a follow-up video, Joyce suggested the timing was related to the dawn [Morning Gloryville dance party](https://www.facebook.com/events/171163923298116/) she was planning to attend. She also addressed the bruises, saying they come from an “accident” but that it’s “a private story.” “It’s quite a sad story… I wasn’t OK, like, recently. It’s really sad about the bruises, but I can’t say what happened, but I’m OK, and I really do love you guys,” she says. During the livestream, Joyce cycles between tears and laughter, peppering her delivery with insistences that she truly loves her fans, and that she’s just fine. “To the 22.2k people watching, I want to say that I’m the kind of YouTuber who actually replies to my viewers, so, everyone dance!” she says. “I literally am fine.” ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4426304/marina-rose-joyce-youtube/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4426304/marina-rose-joyce-youtube/"},"headline":"Here's Why Fans Are Concerned About YouTube Star Marina Joyce","datePublished":"2016-07-27T20:07:01.000Z","dateModified":"2026-04-13T07:34:50.391Z","description":"A 19-year-old YouTube vlogger's fandom became concerned about her wellbeing","url":"https://time.com/4426304/marina-rose-joyce-youtube/","keywords":["Newsfeed","viral","YouTube"],"thumbnailUrl":"","author":[{"@type":"Person","name":"Raisa Bruner","jobTitle":null,"url":"https://time.com/author/raisa-bruner/"}],"articleSection":"","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4426304/marina-rose-joyce-youtube/","name":"Here's Why Fans Are Concerned About YouTube Star Marina Joyce"}}]}] ```