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---
title: J.R. Smith at the Cavaliers Championship Parade
description: J.R. Smith proved that he was a national treasure during the Cavaliers&#x27; Championship parade, where he probably reached peak J.R.
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author: Cady Lang
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article:published_time: 2016-06-22T20:09:27.000Z
article:modified_time: 2026-04-13T07:33:40.111Z
og:title: J.R. Smith Was the Best Part of the Cavaliers&#x27; Parade
og:description: J.R. for president!
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twitter:title: J.R. Smith Was the Best Part of the Cavaliers&#x27; Parade
twitter:description: J.R. for president!
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# J.R. Smith Is a National Treasure and the Cavaliers Championship Parade Is Proof

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![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Cady Lang](https://time.com/author/cady-lang/)


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=96&quality=75&auto=webp)

## Cady Lang


Jun 22, 2016 8:09 PM UTC

![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Cady Lang](https://time.com/author/cady-lang/)


![Cady Lang](https://static.time.com/v3/assets/bltea6093859af6183b/bltd534f2cb81c3b094/69894087e76ad2e66b633ad3/c_lang.jpg?branch=production&width=96&quality=75&auto=webp)

## Cady Lang


Jun 22, 2016 8:09 PM UTC

[LeBron James](http://time.com/4374422/cleveland-cavaliers-golden-state-warriors-lebron-james-nba-game-7-basketball/?xid=homepage) might have been the Finals MVP, but when it came to the Cleveland Cavaliers’ Championship parade, [J.R. Smith](http://time.com/4373248/j-r-smith-daughter-demi/) was in a league of his own.

It’s no secret that J.R. is the life of the party ([even Rihanna likes to live it up with J.R.!](https://bossip.files.wordpress.com/2013/05/rih-j-r.jpg?quality=85)), but J.R.’s unabashed celebration in honor of the Cavaliers’ first championship win ever should probably be documented in the Library of Congress for its downright epic status.

To summarize, J.R. Smith is a national treasure and this parade is proof.

Take for instance, the fact that J.R. is not above doing it for the kids. Not even the “Circle of Life” can top this moment.

> [](https://twitter.com/danfavale/status/745683932260216832)

J.R. for President!

> [](https://twitter.com/dstfelix/status/745674333796835328)

J.R. Smith caused some concern when he arrived to the parade with a shirt on.

> [](https://twitter.com/ESPNCleveland/status/745628975725064192)


However, J.R. graciously considered the needs of others and removed his shirt.

> [](https://twitter.com/ESPNCleveland/status/745641932039262208)

Give the people what they want!

> [](https://twitter.com/mcten/status/745642867008413696)

Another one!

> [](https://twitter.com/SheaSerrano/status/745666994406457345)


J.R. is also generous and demonstrated that sharing is caring with his teammate Kyrie Irving.

In short, J.R. is a legend.

> [](https://twitter.com/DeionGottaSTFU/status/745670365779726336)

Who’s ready for when J.R. visits the White House next year to celebrate winning the championship? Will he wear a shirt? Who know?

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