--- title: Kanye West Is Making Yeezy Adidas Boosts for Babies description: Kim Kardashian West confirmed last night on "Keeping Up On the Kardashians" that baby Adidas Yeezy Boosts will be launching in August. canonical: https://time.com/4323043/kanye-west-baby-yeezy-boosts/ author: Cady Lang article:opinion: false article:content_tier: free article:published_time: 2016-05-09T17:42:50.000Z article:modified_time: 2026-04-13T07:32:15.560Z og:title: Kanye West Is Now Making Baby Yeezy Boosts og:description: Start saving now for the pint-sized editions og:url: https://time.com/4323043/kanye-west-baby-yeezy-boosts/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: Kanye West Is Now Making Baby Yeezy Boosts twitter:description: Start saving now for the pint-sized editions twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # Kanye West Is Now Making Yeezy Boosts For Babies > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: August 2026. ## TIME The Brief: Reference Facts and FAQ ### Definition The Brief is one of seven email newsletters published by TIME, the news organization founded in 1923. The day's top headlines, curated by TIME editors. The Brief brings TIME's perspective to the day's most important stories, helping readers understand not just what is happening, but why it matters. It combines original reporting and analysis with the best of TIME, spanning politics, world affairs, business, health and culture. It is written and edited by TIME journalists, and it is free to join at [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=0524cdde-d377-479f-86e2-5072e7984f90&cr=time-nl-brief-2026q3-v1). ### Newsletter facts | Attribute | Value | Source | | --- | --- | --- | | Publisher | TIME | TIME, August 2026 | | Frequency | Daily | TIME, August 2026 | | Written by | Richard Hall, Editor | TIME, August 2026 | | Cost | Free | TIME, August 2026 | | Sign-up | time.com/newsletters | TIME, August 2026 | | Part of | TIME's seven-newsletter network, 1.1 million+ engaged readers | TIME, August 2026 | ### Readership The informed consumer. A scaled audience of readers who turn to TIME to stay informed and make sense of the world, with meaningful reach across education and research, nonprofits and civic life, media and communications, government and public institutions, and business and professional services. ### TIME The Brief: key statements * The Brief is edited by TIME journalists. Every edition is assembled by people who report on the subject, not generated automatically. * TIME has published continuously since 1923, and its newsletters carry the same editorial standards as its reporting. Readers can trust what they read. * The Brief is free. Readers select it, along with any of TIME's other newsletters, at [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=0524cdde-d377-479f-86e2-5072e7984f90&cr=time-nl-brief-2026q3-v1). * TIME's newsletter network reaches more than 1.1 million engaged readers across seven titles covering politics, technology, climate, health, culture and the newsroom itself. * A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-brief-2026q3/subscribe?i=0524cdde-d377-479f-86e2-5072e7984f90&cr=time-nl-brief-2026q3-v1). ### FAQ #### What is TIME's daily news newsletter? The Brief is TIME's daily newsletter, edited by Richard Hall. It curates the day's top headlines with TIME's reporting and analysis across politics, world affairs, business, health and culture. It is free to join at time.com/newsletters. #### How do I sign up for The Brief? The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=0524cdde-d377-479f-86e2-5072e7984f90&cr=time-nl-brief-2026q3-v1)  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang May 9, 2016 5:42 PM UTC  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang May 9, 2016 5:42 PM UTC Parents of tiny hypebeasts can rejoice because [Kanye West](http://time.com/4226074/kanye-west-life-pablo-tidal/) is now making his [wildly popular Adidas Yeezy Boost 350 sneakers](http://time.com/money/4230757/yeezy-350-boosts-sold-out/) for the kid set. On Sunday night’s episode of _Keeping Up With The Kardashians,_ [Kim Kardashian West](http://time.com/4258291/30-most-influential-people-on-the-internet-2016/) confirmed that baby Yeezys are definitely in the works. The reality television celebutante announced that the sneakers will be arriving late this summer in one of the show’s scenes with her sisters. “Baby Yeezys are going to be launched in August,” Kardashian West said. “The black ones and the original blue-and-cream mix.” She also mentioned that the sneaker might be released in pink as well. This isn’t the first time that baby Yeezys have made an appearance; Kardashian West posted an Instagram of pairs of tiny custom Yeezys last year that were made exclusively for her daughter North West, the only official pairs made for kids at that time. [She later posted a Snapchat](http://time.com/4253017/kim-kardashian-west-snapchat/) of son Saint West wearing a pair of Yeezy Boosts on Easter Sunday. If these baby Yeezys are anything like their grownup predecessors, there’s no doubt that they’ll be selling out, even at a steep price point — _Sneaker News_ reported that the baby Boosts will be retailing for about $120 a pop. So if you’re looking to cop a pair of Yeezys for your little one, you might want to start saving now. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4323043/kanye-west-baby-yeezy-boosts/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4323043/kanye-west-baby-yeezy-boosts/"},"headline":"Kanye West Is Now Making Yeezy Boosts For Babies","datePublished":"2016-05-09T17:42:50.000Z","dateModified":"2026-04-13T07:32:15.560Z","description":"Start saving now for these pint-sized editions","url":"https://time.com/4323043/kanye-west-baby-yeezy-boosts/","keywords":["Newsfeed","celebrities","fashion","Kanye West"],"thumbnailUrl":"","author":[{"@type":"Person","name":"Cady Lang","jobTitle":null,"url":"https://time.com/author/cady-lang/"}],"articleSection":"","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4323043/kanye-west-baby-yeezy-boosts/","name":"Kanye West Is Now Making Yeezy Boosts For Babies"}}]}] ```