Old Navy tweeted an ad Friday that featured an interracial family of three and got bombarded by racist tweets, which inspired a counter-protest of tweets praising the brand for its inclusiveness.
The woman in the ad, Grace Mahary, thanked supporters on Instagram: "In light of the controversy revolving around my pretend family... I am proud to be representing interracial love, multiculturalism, and most importantly, a mentality that supports opportunity for all ethnicities. Thanks @oldnavy 🙆🏾 #lovewins #hatefreezone."
The original Old Navy tweet has racked up more than 4,300 retweets and 10,000 "likes" amid the controversy.
In 2013, a Cheerios commercial featuring an interracial couple and their biracial daughter sparked so many bigoted comments that General Mills had to disable comments on YouTube.