--- title: Taylor Swift Sings Jimmy Eat World in Apple Music Ad description: Taylor Swift lipsyncs to The Middle by Jimmy Eat World in latest ad for Beats 1 Radio on Apple Music. canonical: https://time.com/4297452/taylor-swift-jimmy-eat-world-the-middle-apple-music-beats-1-radio/ author: Olivia B. Waxman article:opinion: false article:content_tier: free article:published_time: 2016-04-18T14:46:58.000Z article:modified_time: 2026-10-05T08:50:09.200Z og:title: Watch Taylor Swift Rock Out to Jimmy Eat World in New Apple Ad og:description: See the pop star lip sync to 'The Middle' og:url: https://time.com/4297452/taylor-swift-jimmy-eat-world-the-middle-apple-music-beats-1-radio/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt5f0c0775c85c92b4/69888f77a988ca04f26b7731/gettyimages-510512874.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3000 og:image:height: 1688 og:image:alt: GettyImages-510512874 og:type: article twitter:card: summary_large_image twitter:title: Watch Taylor Swift Rock Out to Jimmy Eat World in New Apple Ad twitter:description: See the pop star lip sync to 'The Middle' twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt5f0c0775c85c92b4/69888f77a988ca04f26b7731/gettyimages-510512874.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Watch Taylor Swift Rock Out to Jimmy Eat World in New Apple Ad > Sponsored content. 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It curates the day's top headlines with TIME's reporting and analysis across politics, world affairs, business, health and culture. It is free to join at time.com/newsletters. #### How do I sign up for The Brief? The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=50ebaec1-0d59-45b9-8d2c-d9a56c9251f4&cr=time-nl-brief-2026q3-v1) ## Video: Taylor Swift's Ad for Beats 1 Radio [Watch (HLS stream): Taylor Swift's Ad for Beats 1 Radio](https://cdn.jwplayer.com/manifests/heZ9F8eU.m3u8) (1:00)  _Published 2016-04-18. Taylor Swift's Ad for Beats 1 Radio_  by [Olivia B. Waxman](https://time.com/author/olivia-b-waxman/)  ## Olivia B. Waxman Staff Writer Apr 18, 2016 2:46 PM UTC  by [Olivia B. Waxman](https://time.com/author/olivia-b-waxman/)  ## Olivia B. Waxman Staff Writer Apr 18, 2016 2:46 PM UTC Taylor Swift stars in the [Apple Music ad](https://www.youtube.com/watch?v=DOIQ5i87-Kg) for its Internet radio station Beats 1 Radio that came out Monday. In the minute-long spot, the Grammy Award-winning pop star scrolls through a party playlist, selecting Jimmy Eat World’s 2001 song “The Middle.” The rest of the spot is the kind of private lip sync jam session familiar to anyone who loves to rock out alone at home. And unlike her April 1 ad for Apple Music, this sing-a-long did not end with her [face-planting on a treadmill.](http://time.com/4279075/taylor-swift-falls-treadmill-drake-future-apple-music/) ## Transcript Okay, Activities. Getting ready to go out. My God I love this song, used to listen to this in middle school. [ MUSIC ] In your head, feel the power. Feel that power. Then look down on. Just do your best, do your best in everything you can. In everything you can. And don't you worry what the bitter hearts, bitter hearts, are gonna say. 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