--- description: Justin Bieber becomes the first to hit 10 billion views on Vevo title: Justin Bieber Just Set a Major Music Record image: https://static.time.com/v3/assets/bltea6093859af6183b/blt934a35fe4be8360b/69888c60196cf4042203ae5f/justin-bieber-vevo-10-billion.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Newsfeed](/tag/time-section-newsfeed/) ## Newsfeed Update your preferences in [Account Settings](/account/preferences/) Close # Justin Bieber Just Set a Major Music Record  by [Olivia B. Waxman](/author/olivia-b-waxman/)  ## Olivia B. Waxman Update your preferences in [Account Settings](/account/preferences/) Close Staff Writer Mar 24, 2016 3:49 PM CUT  Kevin Mazur—Getty Images  by [Olivia B. Waxman](/author/olivia-b-waxman/)  ## Olivia B. Waxman Update your preferences in [Account Settings](/account/preferences/) Close Staff Writer Mar 24, 2016 3:49 PM CUT Pop star Justin Bieber has become the first artist to reach 10 billion views on the music video website [Vevo](https://twitter.com/Vevo/status/712987354546315264 "undefined"). Many of his videos boast nine-digit view counts, while certain songs have been streamed well over a billion times, from one of his first hits “Baby” to “Sorry” from his latest album _Purpose._ In the last year, several popular recording artists have broken the Vevo record for the most views in 24 hours. Shortly after [David Bowie died](http://time.com/4174988/david-bowie-surprising-facts/ "undefined") on Jan. 10 at 69, the rock star broke the Vevo record for most views in a day—a record previously held by Adele when she released “Hello,” [Taylor Swift](http://www.ew.com/article/2015/05/21/taylor-swift-bad-blood-vevo-record-selena-gomez-kendrick-lamar "undefined") (“Bad Blood”) and [Nicki Minaj (“Anaconda”).](http://time.com/3160861/nicki-minaj-anaconda-video-world-record/ "undefined") ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4270642/justin-bieber-vevo-record/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4270642/justin-bieber-vevo-record/"},"headline":"Justin Bieber Just Set a Major Music Record","datePublished":"2016-03-24T15:49:52.000Z","dateModified":"2026-04-13T07:31:07.067Z","description":"Beliebe it or not","url":"https://time.com/4270642/justin-bieber-vevo-record/","keywords":["Newsfeed","celebrities"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt934a35fe4be8360b/69888c60196cf4042203ae5f/justin-bieber-vevo-10-billion.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Olivia B. Waxman","jobTitle":"Staff Writer","url":"https://time.com/author/olivia-b-waxman/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt934a35fe4be8360b/69888c60196cf4042203ae5f/justin-bieber-vevo-10-billion.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"justin-bieber-vevo-10-billion","caption":"","creditText":"Kevin Mazur—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4270642/justin-bieber-vevo-record/","name":"Justin Bieber Just Set a Major Music Record"}}]}] ```