Apple Launches Twitter Support Account for Customer Service

March 3, 2016 11:27 AM EST

Apple, the technology giant and pioneer, today made a leap into new territory: customer service tweets.

The company launched an account this morning called ‘Apple Support,’ to which people can Tweet with pleas for support. The service promises tips and tutorial tweets, as well as individualized responses to queries.

The Notes app has some awesome hidden tricks. A favorite of ours: how to turn lists into checklists. #AppleSupport pic.twitter.com/6fdzsRT1i4
— Apple Support (@AppleSupport) March 3, 2016

Based on its replies, the account is already actively helping out people who can’t make it into the nearest Genius Bar.

“We can help you with the restore of the iPhone. Please DM us how you’re restoring it and if you receive an error message,” Apple tweeted to one person whose iCloud hasn’t backed up his phone for two days.

@Narayanan_A No worries! We can take a look at this together. Send us a DM with more information about your issue so that we can help.
— Apple Support (@AppleSupport) March 3, 2016

@ivanbandura We're happy to help. You can also go to Authorized Service Provider. Use this link to locate one: https://t.co/MovrdUNb1C
— Apple Support (@AppleSupport) March 3, 2016

Apple is somewhat late to the Twitter customer service game. But the company has never been particularly prolific at tweeting — it doesn’t have a centralized Twitter account.

Now You Can Tweet to Apple with Your Problems

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