--- title: NFL Players Style Daughters' Hair description: It's a part of Pantene's "Strong is Beautiful" campaign. canonical: https://time.com/4207224/nfl-daughters-hair/ author: TIME article:opinion: false article:content_tier: free article:published_time: 2016-02-03T23:58:36.000Z article:modified_time: 2026-04-13T07:29:41.476Z og:title: Watch NFL Players Style Their Daughters' Hair og:description: It's a part of Pantene's 'Strong is Beautiful' campaign og:url: https://time.com/4207224/nfl-daughters-hair/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blta3e5fe02e69115f1/69887c0fcd1bba61196ff41a/nfl-players-pantene-daughters-hair.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 4158 og:image:height: 2339 og:image:alt: San Francisco 49ers v New Orleans Saints og:type: article twitter:card: summary_large_image twitter:title: Watch NFL Players Style Their Daughters' Hair twitter:description: It's a part of Pantene's 'Strong is Beautiful' campaign twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blta3e5fe02e69115f1/69887c0fcd1bba61196ff41a/nfl-players-pantene-daughters-hair.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Watch NFL Stars Try to Style Their Daughters' Hair > Sponsored content. 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It curates the day's top headlines with TIME's reporting and analysis across politics, world affairs, business, health and culture. It is free to join at time.com/newsletters. #### How do I sign up for The Brief? The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=b85536a8-d856-4383-800a-5b9fbc037a78&cr=time-nl-brief-2026q3-v1) by [Sarah Kinonen / People](https://time.com/author/people/) ## Sarah Kinonen / People Contributor Feb 3, 2016 11:58 PM UTC  Benjamin Watson #89 of the New Orleans Saints before a game against the San Francisco 49ers at Mercedes-Benz Superdome on November 9, 2014 in New Orleans, Louisiana. Benjamin Watson #89 of the New Orleans Saints before a game against the San Francisco 49ers at Mercedes-Benz Superdome on November 9, 2014 in New Orleans, Louisiana. Wesley Hitt/Getty Images by [Sarah Kinonen / People](https://time.com/author/people/) ## Sarah Kinonen / People Contributor Feb 3, 2016 11:58 PM UTC Suffering from mid-week slump? We’ve got _just_ the cure-all to banish those blues: a series of _awww_\-inducing videos featuring huge NFL players trying to do their tiny daughters’ hair. Pantene enlisted NFL stars (including the Pittsburgh Steelers’ DeAngelo Williams, the New Orleans Saints’ Benjamin Watson and the Dallas Cowboys’ Jason Witten), to create “dad dos” for their sweet little girls in a series of how-to hair videos — with a few diversions (and botched ballerina buns) along the way. The video series, which is part of the haircare brand’s “Strong Is Beautiful” campaign, highlights the importance of a father and daughter’s one-on-one time together: “Research shows that quality time spent with dads is key in raising daughters who are more self-confident, self-reliant and more successful in school and in their careers,” Pantene says in a press release. And what takes up more time every morning than styling a wiggly little girl’s hair? Williams, Watson and Witten each attempt to create their daughters’ requested hairstyle — twisted pigtails, braided pigtails, a ballerina bun and a princess puff — and hilarity (along with some surprisingly well-done styles!) ensues. “We hope our new series of how-to videos shows dads how easy and fun it can be to spend quality time with their daughters by doing their hair,” Jodi Allen, a vice president for P&G, says in a release. “The quality time spent with their daughters now will foster the next generation of strong and beautiful women.” While the “dad do” results aren’t always perfect, they are beyond precious. And hey, as these dads know better than anyone, you can always throw on a helmet (daddy/daughter bike ride, anyone?) to cover any number of hair sins. _This_ [_article_](http://stylenews.peoplestylewatch.com/2016/02/03/football-players-do-daughters-hair-for-pantene-ad/?xid=rss-topheadlines?xid=IFT-Trending) _originally appeared on_ [_People.com_](http://www.people.com) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4207224/nfl-daughters-hair/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4207224/nfl-daughters-hair/"},"headline":"Watch NFL Stars Try to Style Their Daughters' Hair","datePublished":"2016-02-03T23:58:36.000Z","dateModified":"2026-04-13T07:29:41.476Z","description":"There were a lot of attempts at braids","url":"https://time.com/4207224/nfl-daughters-hair/","keywords":["Newsfeed","Family","NFL"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blta3e5fe02e69115f1/69887c0fcd1bba61196ff41a/nfl-players-pantene-daughters-hair.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Sarah Kinonen / People"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blta3e5fe02e69115f1/69887c0fcd1bba61196ff41a/nfl-players-pantene-daughters-hair.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"San Francisco 49ers v New Orleans Saints","caption":"Benjamin Watson #89 of the New Orleans Saints before a game against the San Francisco 49ers at Mercedes-Benz Superdome on November 9, 2014 in New Orleans, Louisiana.","creditText":"Wesley Hitt/Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4207224/nfl-daughters-hair/","name":"Watch NFL Stars Try to Style Their Daughters' Hair"}}]}] ```