By Francesca Trianni and Alex Altman
January 31, 2016

It’s little more than 24 hours before the pivotal Iowa caucuses begin, and the presidential campaigns are still going strong. Especially for Ted Cruz, who TIME reporter Alex Altman says digs deep to his religious roots to connect with his conservative voters on the trail.

“Ted, the voice of sanity, in this time of calamity!” a voter exclaims at a campaign stop in a public library in northwest Iowa.

Cruz has been touring several towns in Iowa, and is one of the few candidates who planned to stop in all of the state’s 99 counties.

“This is part of Cruz’s strategy to win it the old fashioned way,” Altman said, “which is to go hand-to-hand in small towns, visit people, and tell them why he wants their vote.”

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