--- description: Florida Sen. Marco Rubio released his first television advertisement on Sunday. title: Marco Rubio Campaign Releases First TV Ad image: https://static.time.com/v3/assets/bltea6093859af6183b/blte90c9ff160545c78/698872610b72e335856e6f46/marco-rubio.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Politics](/section/politics/) ## Politics Update your preferences in [Account Settings](/account/preferences/) Close * [2016 Election](/tag/2016-election/) ## 2016 Election Update your preferences in [Account Settings](/account/preferences/) Close # Marco Rubio Warns of 'Civilizational Struggle' in First TV Ad by [Sam Frizell](/author/sam-frizell/) ## Sam Frizell Update your preferences in [Account Settings](/account/preferences/) Close Nov 23, 2015 12:46 PM CUT  Republican presidential candidate Marco Rubio speaks at the Wall Street Journal CEO Council meetings in Washington, DC on Nov. 16, 2015. Republican presidential candidate Marco Rubio speaks at the Wall Street Journal CEO Council meetings in Washington, DC on Nov. 16, 2015.Jim Watson—AFP/Getty Images by [Sam Frizell](/author/sam-frizell/) ## Sam Frizell Update your preferences in [Account Settings](/account/preferences/) Close Nov 23, 2015 12:46 PM CUT Florida Sen. Marco Rubio released his first television advertisement on Sunday as his campaign seeks to build on his performance in the early Republican debates. The ad focuses entirely on national security after the Paris attacks, with Rubio standing before a darkened background and warning about the danger of terrorism. “This is a civilizational struggle between the values of freedom and liberty, and radical Islamic terror,” Rubio says. What happened in Paris could happen here. There is no middle ground. These aren’t disgruntled or dis-empowered people. These are radical terrorists who want to kill us, because we let women drive, because we let girls go to school… Either they win or we do.” Shortly after the attack, Rubio said repeatedly that the United States is in a “clash of civilizations” with radical Islam. Rubio was seen as performing well in the first debates, partly by strongly articulating his views on terrorism. Rubio’s ad will run nationwide on cable networks. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4124044/marco-rubio-tv-commercial/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4124044/marco-rubio-tv-commercial/"},"headline":"Marco Rubio Warns of 'Civilizational Struggle' in First TV Ad","datePublished":"2015-11-23T12:46:46.000Z","dateModified":"2026-02-22T12:50:31.712Z","description":"Continues his emphasis on national security following Paris attacks","url":"https://time.com/4124044/marco-rubio-tv-commercial/","keywords":["2016 Election","2016 Election topic","Sen. Marco Rubio"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blte90c9ff160545c78/698872610b72e335856e6f46/marco-rubio.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Sam Frizell","jobTitle":null,"url":"https://time.com/author/sam-frizell/"}],"articleSection":"Politics","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blte90c9ff160545c78/698872610b72e335856e6f46/marco-rubio.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"US-VOTE REPUBLICANS-RUBIO","caption":"Republican presidential candidate Marco Rubio speaks at the Wall Street Journal CEO Council meetings in Washington, DC on Nov. 16, 2015.","creditText":"Jim Watson—AFP/Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/politics/","name":"Politics"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/2016-election/","name":"2016 Election"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4124044/marco-rubio-tv-commercial/","name":"Marco Rubio Warns of 'Civilizational Struggle' in First TV Ad"}}]}] ```