--- title: President Obama Launches His Own Facebook Page description: By giving a tour of his backyard canonical: https://time.com/4105146/president-obama-facebook-page/ author: Sam Frizell article:opinion: false article:content_tier: free article:published_time: 2015-11-09T18:33:33.000Z article:modified_time: 2023-12-13T23:04:35.000Z article:section: Politics og:title: President Obama Launches His Own Facebook Page og:description: By giving a tour of his backyard og:url: https://time.com/4105146/president-obama-facebook-page/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9d6d74d7fbafcdd3/69887030ab6d77307d6a70bc/gettyimages-450558668.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3000 og:image:height: 1688 og:image:alt: President Obama Makes Statement To The Press On Iraq og:type: article twitter:card: summary_large_image twitter:title: President Obama Launches His Own Facebook Page twitter:description: By giving a tour of his backyard twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9d6d74d7fbafcdd3/69887030ab6d77307d6a70bc/gettyimages-450558668.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # President Obama Launches His Own Facebook Page by Giving a Tour of His Backyard > Sponsored content. 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Brief is TIME's Washington newsletter, written by senior correspondent Philip Elliott. It explains the politics, personalities and power dynamics behind the headlines, three times a week. It reaches 85,000 subscribers with a 37.0% open rate as of August 2026. #### Where can I get analysis of Washington politics by email? D.C. Brief is TIME's free Washington politics newsletter, available at time.com/newsletters. It is written by a TIME senior correspondent who covers the capital full time. #### Who writes TIME's D.C. Brief? Philip Elliott, a senior correspondent at TIME, writes D.C. Brief. #### Is D.C. Brief free? Yes. D.C. Brief is free at time.com/newsletters. by [Sam Frizell](https://time.com/author/sam-frizell/) ## Sam Frizell Updated: Dec 13, 2023 11:04 PM UTCPublished: Nov 9, 2015 6:33 PM UTC  U.S. President Barack Obama on the south lawn of the White House in Washington, DC on June 13, 2014. U.S. President Barack Obama on the south lawn of the White House in Washington, DC on June 13, 2014. Win McNamee—Getty Images by [Sam Frizell](https://time.com/author/sam-frizell/) ## Sam Frizell Updated: Dec 13, 2023 11:04 PM UTCPublished: Nov 9, 2015 6:33 PM UTC President Obama wants to make some new friends. On Monday, the President [launched his very own Facebook page](https://www.facebook.com/potus/), saying that he wanted it to be “a place where we can have real conversations about the most important issues facing our country.” The White House has focused on a concerted digital communications strategy, with the President joining Twitter earlier this year and gaining 1 million followers in about five hours. By 1 p.m. Monday, 17,000 people had “liked” Obama’s Facebook page. In his first video post, Obama is seeing strolling across the White House lawn and discussing some of the wildlife around it, including a hawk and a fox. He then tells viewers he wants to reach an international agreement to combat climate change. “A lot of what I do is just think about how I want to make sure the beauty of this particular national park but also national parks all across the country will be there for Malia, Sasha, their kids and their grandkids for generations to come,” Obama says. A White House spokesman told TIME that the page will be turned over to the next president. “The President Obama account, like other institutional social media accounts, will be passed over to the next administration,” said Eric Schultz. _With Maya Rhodan in Washington_ ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4105146/president-obama-facebook-page/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4105146/president-obama-facebook-page/"},"headline":"President Obama Launches His Own Facebook Page by Giving a Tour of His Backyard","datePublished":"2015-11-09T18:33:33.000Z","dateModified":"2023-12-13T23:04:35.000Z","description":"Thousands of people quickly liked the page","url":"https://time.com/4105146/president-obama-facebook-page/","keywords":["White House"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9d6d74d7fbafcdd3/69887030ab6d77307d6a70bc/gettyimages-450558668.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Sam Frizell","jobTitle":null,"url":"https://time.com/author/sam-frizell/"}],"articleSection":"Politics","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9d6d74d7fbafcdd3/69887030ab6d77307d6a70bc/gettyimages-450558668.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"President Obama Makes Statement To The Press On Iraq","caption":"U.S. President Barack Obama on the south lawn of the White House in Washington, DC on June 13, 2014.","creditText":"Win McNamee—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/politics/","name":"Politics"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/white-house/","name":"White House"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4105146/president-obama-facebook-page/","name":"President Obama Launches His Own Facebook Page by Giving a Tour of His Backyard"}}]}] ```